Sponsor (Apr-June 1962)

Record Details:

Title:
Sponsor
Date:
Apr-June 1962
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Apr-June 1962)
Leaf #:
00076
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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1922 -March-WLW Radio 1928 —3 of WLW original 1933 -American soap opera went on air. Founded by programs are still on in was born at WLW with "Ma Powell Crosley, Jr. Now ranks 1962: "Church by the Side Perkins," Virginia Payne, among top 10 of more than of the Road," "Moon River," creating a famous far-reach 4400 U. S. Radio Stations. "Mail Bag Club." ing era in broadcasting. 1933 -WLW operated first 10,000 watt international transmitter beaming signals to Europe and South America. 1934 -WLW was first and only Radio Station ever to increase its power to 500,000 watts. CROSLEY ^WLW^~ CELEBRATE 40™ AIM N I VE R S AR Y These are the events and the people that have made WLW Radio-TV famous In its 40 years, the Crosley Broadcasting Corporation has had a profound effect on the entertainment world and the growth of the radio-television industry — now including 6 WLW stations reaching 9 states and 20 million people. So on this ruby anniversary — we proudly look back — but even more proudly look forward to the continued service we can render our own audience in WLW Radio-TV land . . . and our faithful advertisers who put their trust in us and shared in our accomplishments. Our pride and our privilege. I11 show business. WLW is known as "The Cradle of the Stai Here is some of the talent who performed on WLW ju their climb to fame Ma Perkins Al Heifer The Mills Andy Williams Rod Serling, Rosemary Ralph Moody Bill Nimmo McGuire (Virginia Payne) Brothers writer Clooney Sisters 'ATB Red Skelton i , i Jane Froman Dick Noel Fats Waller Durward Kirby Janette Davis Eddie Albert Doris Day Ink Spots Red Barber 70 • 20 CONVENTION SPECIAL SPONSOR • 2 APRIL L96B