Sponsor (Oct-Dec 1962)

Page scan 00029 from Sponsor

Record Details:

Title:
Sponsor
Date:
Oct-Dec 1962
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Oct-Dec 1962)
Leaf #:
00029
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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'/ In Indianapolis, the SOUNDS OF THE Cltf keep people listening with both ears! A dramatic broadcast from the scene of a fire . . . the voice of a policeman making an arrest ... a schoolboy telling why he plans to be an astronaut. Local people . . . making news . . . reporting it . . . reacting to it. These are the "Sounds of the City" that keep the people of Indianapolis attuned — and tuned — to WFBM Radio. That's one point for WFBM. Here's another: WFBM music is pointedly programmed to adult tastes . . . calculated to please the people who do the real buying in Indianapolis. In short, WFBM reaches an uncommonly attentive, predominandy adult audience . . . provides your best opportunity to address the town fathers — and mothers — with your advertising message. Ask your KATZ man! WFBM RADIO 1260 INDIANAPOLIS TIME-LIFE BROADCAST INC. Represented Nationally by the KATZ Agency SPONSOR l OCTOBER l%2 23