Sponsor (Oct-Dec 1962)

Record Details:

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foundation support, the society can ponder and study important trends in broadcasting and advertising. Many projects. McDaniel and his IRTS colleagues are determined to make this year's projects, particularly the Timebuying and Selling Seminars and the Collegiate Broadcasters Conference, the biggest ever. McDaniel re-established a custom, upon assuming the presidency, of asking members to take a more active role in IRTS' activities. He also asked for ideas. The membership responded with numerous suggestions including requests that the Newsmaker luncheon speakers be more diversified and more international in flavor. The first speaker on this season's agenda was FCC Chairman Newton Minow. McDaniel also indicated that the Production Workshops and the Round Table luncheons, in view of the expansion policies of the society, would also take on an international air. The NBC Radio chieftain and new president of IRTS spoke with deep regard of the accomplishments of his predecessors — such leaders as Joe Culligan, Dick Salant, Frank Pellegrin, Don McGannon and Bob Sarnoff. "All were great leaders," McDaniel said. "I want to say that I don't know of any other organization that has the type of people we have who donate so much of their time to such a worthy cause. Nobody says 'no' to anything we ask them to do." Committees. Committee chairmen are: membership, Herminio Traviesas, v.p. and manager, Tv/ radio department, BBDO; program (Newsmaker luncheons) , Richard A. R. Pinkham, senior v.p., Ted Bates & Co.; round tables, Martin Nierman, executive v.p., Edward Petry & Co.; anniversary banquet, Thomas W. Moore, v.p. in charge of ABC TV; gold medal selection, C. Wrede Petersmeyer, president, Corinthian Broadcasting Corp.; time buying and selling seminars, Cris Rashbaum, v.p. in charge of research and promotion, Harrington, Righter & Parsons; Collegiate l^r-4 : mT #>~ J0?>> IRTS '62-'63 officers & members of board of governors L-r, seated: Sol Paul (Television Age), sec'y.; Peggy Stone (Radio-Tv Reps); Matthew Culligan (Curtis), past pres.; Bill McDaniel (NBC) pres.; Tom McDermott (Ayer), v.p. (L-r) standing: Bill Davidson, (Advertising Time Sales); Steve Labunski (WMCA, New York); Ed Reynolds (CBS): Sam Cook Digges (CBS Films), 1st v.p.; Dick Jones (JWT); Albert Shepard (Select Station Reps); Ted Bergmann (Charter Producers); Julius Barnathan (ABC TV); Bill Adler (writer-producer). Not in picture: Sol Cornberg (Cornberg Associates), treas.; Roger Greene (Philip Morris); Bob Teter (WNHC-TV, New Haven), v.p. Sees the global aspects Sam Cook Digges, administrative v.p., CBS Films, is first vice president and chairman of IRTS Awards Committee Broadcasters Conference, John V. B. Sullivan, v.p. Metropolitan Broadcasting and general manager, WNEW, N. Y.; Broadcasting Follies, Anthony Faillace, Faillace Productions; '63 roster-year book, Robert F. Hurleigh, president, Mutual Broadcasting System; Fun Day ('62) James Alspaugh, v.p. in charge of radio, H-R Reps; admissions, Edward H. Benedict, Triangle Publications, radio & tv div.; IRTS awards, Sam Cook Digges, CBS Films; legal, Benjamin D. Raub, assistant general attorney, NBC; publicity, Gary Wagner, Wagner International Photos; Christmas Party, Clifford A. Botway, media supervisor, Ogilvy, Benson & Mather. A new projected conference, not yet announced, will be chairmaned by Erwin H. Ephron, director of press relations, A. C. Nielsen Co. The production workshop committee is functioning as a team with no chairman. Two other new projects in development stages are momentarily without chairmen. The organization, as any observer can see, houses many dedicated workers. They handle their assignments with the zeal of missionaries. After McDaniel comes first vice 34 SPONSOR/ 1 October 1962