Sponsor (Oct-Dec 1962)

Record Details:

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F. Renton to television coordinator on the Corn Products account at Lennen & Newell, a new posl . . . John E. Woods to account executive on the Lestoil account at Fuller & Smith & Ross . . . Charles Schiappacasse to copywriter at Needham, Louis k Brorby . . . Frederic D. Bell to the copy department, James J. Egan to time buyer at N. W. Aver . . . Ted Pearson to media director of Compton, San Francisco . . . John E. Rowan to the creative department of Street & Finney, to work on Colgate-Palmolive . . . Francis P. Delaney and Dorothy Shahinian to associate media directors and Lucille Giorelli and Mary Meahan to media buyers at Fuller 8c Smith 8c Ross, New York . . . Sylvia Simmons to assistant to Edward L. Bond, Jr., executive vice president and general manager of Young 8c Rubicam ... Si Bloom to the radio and tv staff of Fuller 8c Smith 8c Ross, Pittsburgh . . . Tom Scott to account executive at Smock, Debnam Sc Waddell, Los Angeles . . . Betsy Brown, Vivian Koenigsberg and Peter Greeman, copy group heads at Norman, Craig 8c Kummel, to assistant vice presidents . . . Richard C. Larko and Stuart Shryer to merchandising supervisors at Foote, Cone 8c Belding, Chicago . . . Robert P. Leonhard to supervisor and Walter H. Zippier to account executive at Y&R, Detroit. Retirement: Ward H. Olmsted as an officer of MacManus, John 8c Adams, effective 31 December. He'll be replaced by William B. Everson, vice president, as manager of the Twin Cities office. Advertisers Campaigns: J. P. Stevens & Co. introduces its new men's wool-worsted suits and slacks created from a new fabric, with double runs of a 30minute documentary called "Universe" on tv stations in New York, Chicago, and Detroit. Agency is Fletcher, Richards, Calkins & Holden . . . Max Factor will schedule one of the most comprehensive promotional campaigns in its history to introduce "Fine Line Lipstick." Scheduled to break early Six pretty sponsors say happy birthday The Rheingold girls gathered in Boston to help WBZ general manager Paul G. O'Friel celebrate the radio station's list birthday. Alter the ceremony, the cake was shared with children from the New England Home for Little Wanderers Unveils new facilities Discussing WSIX, Nashville, expansion into stereo broadcasting (1-r): PGW a.e. Vic Piano, station pres. Louis Draughon, former Tennessee Gov. Frank Clement, station manager Paid Ruble CBS newsmen gather A breakfast meeting of CBS newsmen at Nat'l. Radio-Tv News Directors Assn. ((inference brought together (1-r): Bill Leonard. Jules Dundes, Walter Cronkite, Don Mozlev, Blair Clark . . . Congratulations to future broadcaster Marvland-D. C. Broadcasters Assn. awarded $500 schol L-r: Dr. George F. Batka (Md. U.): Ralph Phillips ( Shumate (winner): Virginia Pate (WASA, Havre De arship to U. of Md. student. WFBR, Baltimore): Roland Grace), assm's aduc. chnin. SPONSOR/ 15 October 1962 63