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TOBACCO NETWORK HAS
PERSONALITY PROSRAMINE
NOW 14 daily program features on N. C. Regional Radio Net
Regional News Q Sports D Weather Commentary [] Farm Reports
8 POPULAR PERSONALITIES
AVAILABLE:
Full sponsorship/Spot participations/Adjacencies (Also Merchandising and Promotion)
BUY UP TO 28 STATIONS AT GROUP
DISCOUNTS OR SELECT ONLY THE
N. C. MARKET YOU NEED!
Get Regional Saturation with local "Main Street Radio" coverage . . .
Rep: T-N Spot Sales TOBfco
N.Y., Chicago, f^J^Vj
Atlanta, Raleigh radio network
CHATTANOOGA TV VIEWERS HAVE ESTABLISHED "LUNCH 'N FUN" AS TOPS IN EVERY CATEGORY THAT ANY RATING SERVICE HAS SEEN FIT TO MEASURE
WDEF TV
CHATTANOOGA
CallrgL
^^"^^^> ADVERTISING TIME SALE6, INC
NOW!
^TIMEBUYER'S CORNER
Continued
gouin, also Reach, McClinton, has added Breck to her other buying chores.
WCIV-TV's (Charleston, S.C.) recent debut as an NBC affiliate launched via a unique videotape preview held in the Charlesto Gardens on the 8th floor of New York's B. Altman & Co., attracted more than 250 admen. Among them: La Roche's Sandy Moshein; Ellington's Mary Dowling; Grant's Jeanette Le Brecht; BBDO's Hope Martinez; MacManus, John & Adams' Roger Bumstead; SSC&B's Chuck Woodruff; Bates' Don Severn; JWT's Harold Veltman; Ayer's] Tom McDermott; McCann-Erickson's John Curran; McCann-Marschalk's Otis Hutchins; Joe Gans of Joe Gans; Benton $c Bowles' Betty Lechner; Y&R's Jerry Baldwin; and Lambert & Feasley's James Watterson. The party was hosted by Advertising Time Sales.
Sibling dept.: The latest ones to join our sibling group: Don Carlson, associate media supervisor, Leo Burnett, Chicago, and brother Lee Carlson, research director, ABC Television Spot Sales, also Chicago . . . John M. Van Horson, executive v. p. and account man, Fletcher Richards, Calkins & Holden, New York, and brother E. Gerald Van Horson, buver on Boyle-Midway, division of American Home Products at Ted Bates, also New York.
:i
Taft talks tall tower during luncheon
Chicago timebuyers hear details of WKRC-TV's Cincinnati, new tall towel during recent luncheon presentation. Handing out facts and figures are: (standing 1-r) Bob Rohde, Katz; Taft's national sales manager, Don Chapin; Bill Hansher, v. p. engineering; Sam Johnston, general manager, WkRC-TV
Can't help wondering: What Miami station WGBS intends to do about the clamor for more of those musical telephone cradles which they had distributed to media people recently? The demand for the cradles which emit soothing, tinkling notes from the score of "Sound of Music," has reached near black-market proportions. Rumor has it that Mary Martin, who starred in the musical, got wind of the phone cradles and managed somehow to latch on to one. ^
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SPONSOR/22 October 1962 |