Sponsor (Oct-Dec 1964)

Record Details:

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Hollywood Deb Stars Sponsored by Clairol Clairol, Inc. has announced that the company has purchased full sponsorship of the one-hour telecast of Hollywood Deb Stars of 1965 for the third successive year through Foote, Cone & Belding. The program will air Jan. 2, 1965 over ABC-TV. Syndication Sales Climb Seven Arts Associated's domestic television distribution of 522 Warner Bros., 20th Century-Fox and Universal Films of the 50's, and other product accounted for sales of $33,922,740 during the company's fiscal year, ending January 31, 1964, up $19,183,631 and $14,739,109 in the previous year, it was announced by Robert Rich, vice president and general sales manager and Donald Klauber, vice president and national sales manager. In addition to the Films of the 50's Seven Arts are presenting 26 one-hour tv concert specials featuring the Boston Symphony Orchestra. 100 Out of the Inkwell cartoons, 191 Looney Tunes cartoons. The Emmett Kelly Show^ a series of 39 half-hour children's programs starring Emmett Kelly, En France, Mahalia Jackson Sings^ Laffs, a series of 65 one-minute comedy sketches and two Christmas tv specials Mahalia Jackson Sings the Story of Christmas and the feature : film classic, A Christmas Carol starring Alastair Sim. Six straight weeks of record set: ting sales were chalked up with the i addition of nine stations acquiring broadcast rights to Woroner Productions' The First Christinas and five stations acquiring rights to July 4, 1776. Men in Crisis, David L. Wolper Productions' first-run documentary series which is distributed by Wolper Television Sales, Inc., added five more U.S. stations for a total of 76 since going into syndication in June. Newly added markets are KXLF-TV Butte, Mont., WFBMTV Indianapolis, Ind., KFBB-TV Great Falls, Mont., KOOK-TV Billings, Mont, and KMSO-TV Missoula, Mont. With 15 licensing agreements racked up during the summer months, Screen Gems' Emmy Award-winning Naked City series has been sold in 75 cities. The series is being slotted frequently in prime time evening hours and is finding a ready market among ABC-affiliated stations which carried the series during its long run on the network. With KIRO Seattle, Wash., WSYR Syracuse, N.Y., WHBF Davenport, Iowa/Rock Island, III. and WOOD Grand Rapids, Mich, puchasing The Lloyd Thaxton Show, vice president in charge of sales at MCA-TV, Hal Golden, confirmed that in only 10 weeks of selling. The Thaxton Show, which is meeting with excellent local reaction throughout the country, has been sold in 54 markets. Keeping pace with the Thaxton sales are other MCA products — The Tall MEN, M-Sc{uad, Bachelor Father, Arrest & Trial, Leave It To Beaver, Restless Gun and Tales of Wells Fargo. October 12, 1964 55