Sponsor (Oct-Dec 1964)

Record Details:

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Look! If I wanfed Syracuse or San Diego I'd call a travel agent. Just tell me about KELO'LAND! Sure! KELO-LAND is the Sioux Falls-98 County Market. A whale of a market prize for any advertiser — and only KELO-LAND TV, with three transmitters operating as one station, has the coverage to get it for you. To realize how very important KELO-LAND TV is to you in your national campaigns, hold the phone for this! KELO-LAND TV plays to a bigger prime-time audience among CBS affiliates than does SjTacuse, San Diego, Norfolk, Sacramento, Albany or Jacksonville. Your one film or live commercial on KELOTV SIOUX FALLS sweeps through KELO-LAND's 98 counties, simultaneously, powerfully! ARB, 6:30-10 p.m. March '64. Submitted as estimates, not necessarily exact measurement. 9 \^ ^^^^ CBS • ARC ABC KELO-tv • KDLO-tv • KPLO-tv (interconnected) Gen. Offices: Sioux Falls, S. D. JOE FLOYD, President Evans Nord, Executive Vice-Pres. & Gen. Mgr. Larry Bentson, Vice-Pres. Represented nationally by H-R A fJTTTITSyni STATION SPONSOR SPOTLIOHT AGENCIES Joseph Battaglia Jr. appointed vice president in charge of media and broadcast services at Ben Sackheim. Inc., New York. He joined this advertising agency in 1960 as tv director. John F. Belcher named an account executive at Geyer, Morey, Ballard, Inc. His chief responsibilities will be on the Sinclair Refining Co. account. Robert Wolfe joined the Gumbinner-North Co. as account executive in charge of Smirnoff on the Heublein account. James R. Sanders joined the New York office of Foote, Cone & Belding as account executive on Clairol. Kenneth J. Worland elected president of the Advertising Agency Financial Management Group. The group is affiliated with the New York Credit and Financial Management Assn. Cerald H. Long appointed associate merchandising director of Foote, Cone & Belding's New York office. Phil M. Bidlack appointed as a vice president of the Borden Chemical Co. TIME/Buying and Selling Michael D. Chambers named to the Blair Television office in Los Angeles as a sales specialist. Richard S. Newman added to the sales department of Stone Representatives, Inc., New York. TV MEDIA Kenneth H. MacQueen named sales manager of WXYZ-TV Detroit, Mich. Edward A. (Ted) Muller named local sales manager of WTEN-TV Albany, N.Y. with a properly conceived, strategically placed Service-Ad lin A* iSi selling by helping people buy 66 SPONSOR