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WBRC-FM's tower not only dominates Birmingham skyline but its signal serves 24 Alaba
30
ma stations
When Matt Bonebrake proposed to a group of AM station-owners in Oklahoma that they install FM receivers and let him feed them sports and special events from his powerful KOCY-FM I Oklahoma City I transmitter, most of them were skeptical. Eastward in Alabama. Eloise Smith Hanna proposed to spend a quarter-of-a-million dollars and put WBRC-FM in full-power operation immediately. Birmingham bankers insisted, "you'd be crazy to do it." A high-priced example of engineering talent shook his head at the notion of feeding a network of Alabama AM affiliates via FM relav.
Problems of feeding a network of FM stations from a key FM station had been solved successfully by the Rural Radio Network in New York. But critics were skeptical about an FM-fed commercial AM network.
The fact that these pioneering broadcasters refused to give up their ideas for a network without telephone lines has practically meant survival to a number of newer stations. To all 22 affiliates of Bonebrakes Oklahoma Group Broadcasters, and to the 24 of Miss Hanna s Associated Broadcasting Service, the two key stations. KOCYFM and WBRC-FM. provide programs for use as both sustaining and commercial vehicles without the expense of lines. Both projects make sports events of top local and regional interest available to main major network and small independent stations that either could not afford them or to whom the events wouldn't be available for other reasons. Fronl both key stations popular regional talent and programs, including news coverage not available to many local stations, are fed to affiliates. These programs are available either to national advertisers at the network rate over a block of stations or to local advertisers at the individual local station rate.
The idea for an Oklahoma AM network fed by FM occurred to Matthew
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