Sponsor (Jan-June 1955)

Record Details:

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There's only one . . . Niagara Falls, the great falls of the Niagara River, divided into Horseshoe Falls on the Canadian side, 158 feet high, and American Falls, 167 feet high. Over Niagara Falls, 1,J,00 feet ivide, flows some 212,211 cubic feet of water per second, and because four of the Great Lakes serve as its reservoir, Niagara has the steadiest flow of all great waterfalls. tm And there's only one... ...advertising medium that singlehanded covers the Industrial Heart of America. Only WWVA Radio in Wheeling, W Va., reaches all the 100-odd counties of Eastern Ohio, Western Pennsylvania and West Virginia that comprise this Five Billion Dollar market . . .WWVA blankets this entire area 24 hours a day with its dominating 50,000 watt signal, delivering the sales impact of high-rated CBS Network shows, coupled with the homespun appeal of WWVA's own local personalities. With WWVA Radio, you not only reach this market of more than a million and a half radio homes, but you sell it completely with • One Medium • One Cost • One Billing ©WWVA Wheeling, W Va. • 50,000 watts-CBS Radio National Sales Director-Tom Marker, 118 E. 57th St., N.Y. C, EL 5-7690