Swing (Jan-Dec 1953)

Record Details:

Title:
Swing
Date:
Jan-Dec 1953
Publisher:
Kansas City : WHB Broadcasting Co.
Volume:
Swing (Jan-Dec 1953)
Leaf #:
000263
Language:
English
Subjects:
Radio broadcasting -- Missouri -- Kansas City -- Periodicals, Radio broadcasting -- Kansas -- Periodicals","WHB-AM (Radio station : Kansas City, Mo.) -- Periodicals","Kansas City (Kan.) -- History -- Periodicals","Kansas City (Mo.) -- History -- Periodicals","Cook Paint and Varnish Co. -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
The official magazine of Kansas City's WHB radio station, SWING printed far more than the station's schedule (which, as the title SWING suggested, relied heavily on music). From 1945 to 1953, SWING offered readers something eclectic every month -- profiles of entertainers on one page, discussions of citizenship in the postwar world on the next, with write-ups of nightlife offerings in KC, Chicago, and New York mixed in. WHB spent decades lobbying the FCC for clear channel status; the magazine's ambitious scope may have been part of the station's attempt to legitimate itself. But it was SWING'S first editor, Jetta Carleton, who later wrote a celebrated novel, that gave the magazine its distinctive style. -- Eric Hoyt, 2015
Date Added:
March 28, 2024
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Lou, (above) today, at the Hammond organ in her Stamford, Conn., home. Not shown: son Charles; daughters Cindy Lou and Jennifer; husband, Jack Wilcher. At right, as Lou O'Connor in 1931. LOUISE WILCHER Organist — "Staff Frolic Pianist LOU'S MEMORIES INCLUDE: An agelong silence when a remote-control bell from the Baltimore Studios failed to ring in the Jenkins Organ Studios, three blocks away, as her signal to begin her program . . . The day a repairman, stranded in the organ pipes when a ladder fell, was forced to remain there during 30 minutes of music. He was deaf for hours afterward! . . . And the time Lou was arrested for speeding en route .to the studios, then marooned in an elevator which got stuck. Lifted out over the operator's shoulders, she arrived with five seconds to spare. The program : "Daydreaming At The Piano — An Interlude for Relaxation." — COOK'S PAINTS ACQUIRE WHB THE LATE Charles R. Cook, president of the Cook Paint & Varnish Company, was a music-lover to whom the idea of owning a broadcasting station appealed greatly. He was encouraged by one of his young executives, John F. Cash, later to become a vice-president of the Cook organization. Although radio was not yet "commercial" (it was taboo in those days to mention the price of an advertised article over the air), Mr. Cash envisioned broadcasting as a great advertising medium, as well as a combination of theatre, concert stage, public forum, schoolhouse and town crier. Mr. Cook was persuaded to purchase the old Sweeney equipment, and advance funds for the erection of a new broadcasting plant in North Kansas City. The WHB license was transferred to Cook's April 15, 1930. NEW TRANSMITTER was erected near Cook Paint factory in North Kansas City, in 1930. A 1,000-watt Western Electric set; licensed to operate daytime only with 500 watts. ORGAN STUDIOS were in the Jenkins Music Company Building. Here Lou O'Connor Wilcher and S. F. Rendina played organ-piano concerts still remembered by listeners.