Swing (Jan-Dec 1953)

Record Details:

Title:
Swing
Date:
Jan-Dec 1953
Publisher:
Kansas City : WHB Broadcasting Co.
Volume:
Swing (Jan-Dec 1953)
Leaf #:
000266
Language:
English
Subjects:
Radio broadcasting -- Missouri -- Kansas City -- Periodicals, Radio broadcasting -- Kansas -- Periodicals","WHB-AM (Radio station : Kansas City, Mo.) -- Periodicals","Kansas City (Kan.) -- History -- Periodicals","Kansas City (Mo.) -- History -- Periodicals","Cook Paint and Varnish Co. -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
The official magazine of Kansas City's WHB radio station, SWING printed far more than the station's schedule (which, as the title SWING suggested, relied heavily on music). From 1945 to 1953, SWING offered readers something eclectic every month -- profiles of entertainers on one page, discussions of citizenship in the postwar world on the next, with write-ups of nightlife offerings in KC, Chicago, and New York mixed in. WHB spent decades lobbying the FCC for clear channel status; the magazine's ambitious scope may have been part of the station's attempt to legitimate itself. But it was SWING'S first editor, Jetta Carleton, who later wrote a celebrated novel, that gave the magazine its distinctive style. -- Eric Hoyt, 2015
Date Added:
March 28, 2024
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GEORGIE PORGIE BOYS MUSICAL CLOCK July 12, 1931, WHB brought the "original Musical Clock" to Kansas City. Halloween Martin of KYW (then located in Chicago) trained GEORGE HOGAN (above) to broadcast program. • CHORUS GIRLS Sensationally popular on WHB in the early '30s were Cranberry Bill, Jack Savage and Doc Hopkins, shown above with their "fiddler", Shep. They advertised "Georgie Porgie Breakfast Food" in 30-minute programs twice a day — with such success that rival cereal makers wondered what had happened to their market in Kansas City! Because of its daytime license, WHB was unattractive to the networks as an outlet. (This condition continued until Mutual accepted WHB as a daytime outlet in 1936.) Prior to that date, WHB could carry no network danceband "remotes". Hence, "Day Work In A Night* Club" — an ingenious broadcast of rehearsals from the Avalon Supper Club floor show. DAY WORK IN A NIGHT CLUB ft