Swing (Jan-Dec 1953)

Record Details:

Title:
Swing
Date:
Jan-Dec 1953
Publisher:
Kansas City : WHB Broadcasting Co.
Volume:
Swing (Jan-Dec 1953)
Leaf #:
000284
Language:
English
Subjects:
Radio broadcasting -- Missouri -- Kansas City -- Periodicals, Radio broadcasting -- Kansas -- Periodicals","WHB-AM (Radio station : Kansas City, Mo.) -- Periodicals","Kansas City (Kan.) -- History -- Periodicals","Kansas City (Mo.) -- History -- Periodicals","Cook Paint and Varnish Co. -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
The official magazine of Kansas City's WHB radio station, SWING printed far more than the station's schedule (which, as the title SWING suggested, relied heavily on music). From 1945 to 1953, SWING offered readers something eclectic every month -- profiles of entertainers on one page, discussions of citizenship in the postwar world on the next, with write-ups of nightlife offerings in KC, Chicago, and New York mixed in. WHB spent decades lobbying the FCC for clear channel status; the magazine's ambitious scope may have been part of the station's attempt to legitimate itself. But it was SWING'S first editor, Jetta Carleton, who later wrote a celebrated novel, that gave the magazine its distinctive style. -- Eric Hoyt, 2015
Date Added:
March 28, 2024
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

TTESTUV. .11 AE I . . r ancf America's Third Major Network Brings Superlative New Program Thrills To Kansas City's Pioneer Radio Station! QN Dk V 1936.K MUTUAL'S SPORTS BROADCASTS r 29. 6 K.nu.C.iv • oldest radio nation call JeMen- WHB '-bt Mutual Broidc »n m[ Sytlem thru.. na .me. wn< w.rd ro lh« Pacnc '. founded in M*y. M3L •-MARRIAGE CLINIC" jMt&fft )^ i *>V «■ Cook P.m. A / n \ ,nna rnnch,M whb SPECIAL EVENTS BROADCASTS JESS KIRKFATRICK 19)4 aJthoufh not ■ network ma I an." it had bacon* known at Karsas City a OomOncm*llr founded u tht "C>u*lity Oroup" in"<n D*r1'm' ' M r*v''T of radio broadcail nation* Mutual bvhjdtd 100 employe"?* and procv.m, attach attract**) 1 1 member ...fora WON. ih. ChKafo 1** •» * • "<**r -waim* r—^.f, from bunt tution — WOR (ha EismberfTT tuttan **ti*«MUi* m N.w York— and powerful WLW. of Cm Wbtti WHBiomed Mutual a r*w chapter NOCTTJRHE companion. NBC and CBS" MUTUAL'! BANDWAGONTBI OMIATBST DANC1 ■AND NAMII on Tn ini "CfT TMIH TO MUSIC" 0 , 9 FUN IN SW1NCTIME MEADOWS HAUTT FORUM NORMAN BROKENSHIRE'S VARIETIES nunc re* TOOAV IN THE F1EU) Of SERIOUS MUSIC HERRY.WESCR • HAKOU) STOKES 860 KILOCYCLES ■ 1000 WATTS Kansas crrrs DOMINANT DAYTIME STATION WHB ON THE AIR DAILY DAWN TO DUSK JOHN T tCHOLINO. GENERAL MANAGER DON DAVIS. PRESIDENT 'THIS IS TBI MUTUAL BROADCASTING SYSTEM WHEN WHB CELEBRATED its 15th Anniversary in 1937, Kansas City's downtown streets were decorated with flags and banners. For Bob Landry of Variety, WHB even had elephants! The staff gathered for a birthday party at a favorite spot, the Savoy Grill . . . and WHB fed Mutual the first coast-to-coast broadcast ever to originate from the new Municipal Auditorium . . . 15,000 people, responding to invitations broadcast only over WHB (no newspaper publicity) jam-packed the Arena to see the WHB show. "Great heavens!" exclaimed George Goldman, the auditorium manager, "how did all these people find out about it?"