The talking machine world (Jan-June 1919)

January 15, 1919 THE TALKING MACHINE WORLD 27 E. M. BURNHAM VISITS THE EAST Well-Known Talking Machine Manufacturer of Los Angeles Places Orders in New York E. M. Burnham, of the Burnham Phonograph Mfg. Co., Los Angeles, Cal., was a recent visitor to New York City, and while here was a guest of Frank T. Nutze, of Stephenson, Inc. As this was Mr. Burnham's first trip East, E. M. Burnham F. T. Nutze in addition to taking care of a number of important business matters, he found time to motor to Atlantic City with Mr. Nutze for a week-end, where the photo here reproduced was taken. Mr. Burnham, while here, placed substantial orders for phonograph equipment with various firms, and, of course, this included the Stephenson precision-made motor, which Mr. Burnham uses in his higher-priced phonographs. SOUND BOX THIEF ABROAD Slick Worker Makes Good Haul in New York Stores During Holiday Season The Victrola sound box thief is again abroad in the metropolitan district of New York, and has been very successful in making raids during the holiday season. Only recently he got away with eight sound boxes from one store. In working his game the thief comes into the store and inquires if a woman and child are waiting for him to make a final selection of a Victrola. On being advised that such is not the case he asks if he may be permitted to wait a few moments until they arrive. Permission being granted he wanders about the store and in the booths, looking at the various machines, removes as many sound boxes as possible, then walks out. The following description is given of the thief: About five feet five inches high, dark hair, pale yellow face, of Jewish type, wears a dark overcoat and soft fedora hat. He looks very slippery, according to one dealer. GREAT GROUP OF VICTOR ARTISTS Supplement Showing Many Victor Artists in Their Best Known Operatic Costumes Issued With "The Voice of the Victor" One of the features of "The Voice of the Victor" for December, which made its appearance just prior to the Christmas season, was a large insert, lithographed in several colors, and showing twenty-four of the leading artists on the Victor list in the costumes of the opera parts in which they are best known. The showing is a most impressive one, and the supplement was so arranged .that it could be framed and used for window or store display by the dealer. Incidentally the dealer who did not so display it overlooked a fine bit of publicity. No man succeeds at every attempt, but the harder you try to succeed each time the easier you will find it to succeed the next time. NEW VICTOR EDUCATIONAL BOOK Interesting and Valuable Information Regarding Use of Victrola and Victor Records for Folk Dancing Found in New Volume There has just been issued by the educational department of the Victor Co. a new edition of "The Victrola in Physical Education, Recreation and Play." The new volume includes illustrations and descriptive matter regarding new and timely American dances, suggestions as to the records to provide the accompanying music, and other matter of real and distinct value to instructors. There are also included and carefully classified the folk dances of other countries, including Finland, France, Ireland, England, Belgium, Russia, Sweden, etc. The illustrations themselves furnish excellent guides as to the use of the Victrola for the purposes of dancing instruction. The only sure things in life are those that have already happened. NEW ASSISTANT TREASURER C. F. Freeling Elected to That Office With F. E. Bolway & Son, Inc. Announcement is made by Frank E. Bolway & Son, Inc., exclusive jobbers of the New Edison at Syracuse, N. Y., of the election of Charles F. Freeling, formerly of the Treasury Department, Washington, D. C, to the office of the assistant treasurer of this corporation. The announcement concludes: "It is the desire of our corporation to render constantly improving, efficient service to our patrons, and we sincerely trust and expect Mr. Freeling's association with us will aid in the accomplishment of our desires." SALESMANSHIP INTERESTS ALL The lawyer sells his knowledge, the physician his skill and ability, the merchant his wares, the banker money, the railroad president his ability to build railroads, find new business, handle men, etc. So we are all interested in salesmanship. Secret of Success — put up a ^ood front — buy an Electric Si^n 12 Months to Pay! First payment brings tKe Sign. Nigjht Electric Signs brin^ day business. Your Sig,n pays for itself tKroug,h the increased business it bring,s. You are now paying for an Electric Si^n, without having it, throug,h losing the business that goes past you to your competitor. Federal Si^n System (Electric) Lake & Desplaines Streets, Chicago Factories at New York, Chicago and San Francisco Branch Offices in All Large Cities Mail This Coupon Federal Sign System (Electric), Lake S Desplaines Sts., Chicago Please send me full'particulars of Federal Electric Si^ns — estimated cost of current, etc. My store has feet frontage and floors. Name. Business Address NOTE — 1/ you mil indicate wording desired, we will submit suggestive sJcetcK of proposed sign.