The talking machine world (July-Dec 1924)

190 THE TALKING MACHINE WORLD Nove™ is, 1924 IN THE MUSICAL MERCHANDISE FIELD— (Continued from page 188) ICQ Musical Merchandise of Quality New Catalog Showing Splendid Values Write for your copy today! 'regressive SICAL INSTRUMENT CORPORATION^ 319 Sixth Ave., New York Buescher-Equipped Orchestra to Make Big Concert Tour Opportunity for Dealers to Make Profitable Tie-ups With Appearances Rehearsals are now in progress, program notes are being arranged, and the itinerary is being worked out for a nation-wide concert tour to be undertaken by Harry Yerkes' Concert Orchestra, of thirty-three pieces, early in 1925. The personnel of the concert orchestra will be recruited from the various Yerkes orchestras, all of which have been in the public eye, through their recording and broadcasting activities. Harry Yerkes will personally direct the concert orchestra. Heretofore it has been Mr. Yerkes' custom to train and direct his orchestras and send them on tours under competent leaders. As is the case with all Yerkes orchestras, the concert unit will be completely Buescher equipped, and it is expected that Buescher dealers in the cities and towns visited will take advantage of the opportunities offered for a profitable tie-up. Features of the program to be given include a jazz symphony by well-known musicians, and a talk on the upward trend of American music by a professor of music from one of the leading American universities. Interesting New Issue of the "Voice of the Vega" The Vega Co., of Boston, Mass., manufacturer and wholesaler of stringed and brass instruments, has just published a new issue of "Voice of the Vega," with an attractive cover in green. Its forty, pages are filled with Vega news. In the foreword it -is pointed out that the "Voice of the Vega" is published for the purpose of giving due praise to artists and organizations using the Vega banjo. Following the opening story on "The Banjo of To-day," the interesting fact is brought out that the Vega banjo is now used by artists recording for the Victor, Brunswick, Columbia, Edison, Vocalion, Okeh, Gennett, Pathe, Banner, Regal, Grey Gull, American and Federal records, as well as by the Columbia Gramophone, "His Master's Voice," and Vocalion Gramophone companies in England. Following this is page after page devoted to photographs and the description of the various artists and organizations featuring the Vegaphone banjo, all too numerous to mention. There is also illustrated the Vegaphone banjo autographed by the Prince of Wales. In addition to featuring the Vegaphone and Vega line of banjos, some space is given to the mention of other Vega products, the Vega strings and Vega trumpets, both of which are big sellers in the leading musical merchandise establishments. Juvenile Band Founded by Samuel Stephens Celebrates Norristown, Pa., November 3. — Samuel Stephens, proprietor of the Stephens Music House, Victor retailer of this city and Conshohocken, Pa., was the organizer and director of the Stephens Juvenile Band of sixty boys which celebrated its tenth anniversary the early part of last month. In this connection Mr. and Mrs. Samuel Stephens entertained the members at their home. During the ten years since the organization of this band many changes have taken place in its personnel and many of the former "juveniles" brought their wives with them to the affair. The original roll was called and each attendant was presented with a photograph of the band taken ten years ago. A full evening's entertainment was planned replete with reminiscences. Mr. Stephens was surprised with the presentation of a handsome gold watch and chain. Mr. Stephens is also founder of the Stephens School of Music and for twenty years was director of music at the State Hospital at Norristown. Entire Bruno Line Moving in a Satisfactory Manner C. Bruno & Son, Inc., New York City, wholesalers of musical merchandise, report that the season so far is running substantially ahead of the same period of last year. The entire line is moving well. One of the numbers that is proving particularly popular at the present time is "The Magic Wonder" tenor banjo outfit. This instrument has a Maxitone resonator and tone amplifier and has proved to have a particularly strong sales appeal. F. W. Kling, of the Bruno organization, states many dealers are already featuring this outfit as a leader for the holiday season. Only Conn Can Give You These Profit Points Supreme quality instruments, used and endorsed by the world's greatest artists ; Prestige that comes with leadership — Conn is largest in the industry, the only maker of every instrument for the band ; National Advertising on a gigantic scale never before heard of in connection with band instruments, including double pages in color in the Saturday Evening Post; Now is the time for you to cash in on these profit opportunities. The months ahead will be "big business" months for Conn dealers. Write now for complete information on available territory and details of our proposition to dealers. 1152 Conn Building G. G. CONN, Ltd. Elkhart, Ind WORLD'S LARGEST MANUFACTURERS OF HIGH GRADE BAND AND ORCHESTRA INSTRUMENTS CULTIVATE YOUR MUSICAL