The talking machine world (Jan-June 1925)

Junk 15, 1925 THE TALKING MACHINE WORLD 61 Why Stewart-Warner Radio Dealers Cannot Fail to be Successful! The StewartWarner Radio Dealer's Franchise Offers 100 per cent Sales Protection to Dealers Who Can Qualify — Apply by Coupon Below STEWARTWARNER is in the radio business to stay, and to give service. We are building a nation-wide organisation of exclusive Stewart' Warner Radio Dealers. We are furnishing our dealers with a complete line of the finest radio equipment that it is possible to produce — everything that their customers will re' quire. We are providing absolute sales protection and fair trade practices for all StewartWarner Radio Dealers by a sound, sensible distribution policy, never before offered. We are, through our representatives in the field, personally assisting every dealer in his business, insuring him of success. Stewart-Warner is distributing its Radio Products to dealers through its own, long established organisation of Exclusive Stewart' Warner Wholesale Distributors. For years Stewart 'Warner has zoned the country into 55 distributing territories, with fixed boundaries, based on buying centers, freight rates, transportation routes, wholesaling habits and newspaper influence. One of these exclusive Stewart' Warner Wholesale Radio Distributors is established in each territory with an exclusive franchise. These Distributors positively will not wholesale Stew art'Warner Radio Products to any one except dealers holding Stewart'Warner Radio Franchises. Stewart' Warner stands alone in offering, and in its ability to give dealers this 100 per cent sales protection against sales by distributors straight to consumers. Our Radio Dealers will be given the same opportunity to conduct a successful business as are Stewart'Warner Acces' sory Dealers. We pledge it — and our word is backed by years of sound business dealings with thousands of successful dealers. Furthermore, every Stewart'Warner Wholesale Radio Distnbutor maintains a corps of factory-trained radio experts — both sales and technical — whose explicit duties are to make a 100 per cent success of every Stewart-Warner Radio Dealer. Our Radio Dealer Franchise carries with it this expert aid — this service that insures a profitable business for every retailer of StewartWarner Radio. The StewartWarner Radio Dealer Franchise is a valuable contract for which every dealer should strive. There are certain qualification requirements. We want dealers who will make a real business of radio. We want only men of foresight who can look ahead and see the radio industry after the weeding-out process is over. Fill out the application blank below and mail it to us. Our representative will call with some information very interesting to you. SPEEDOMETER CORPORATION Builders of Magnetic and Electrical Equipment for 20 Years CHICAGO, U.S.A. (C) 1925. Stewan-Wamer Speedometer Cor'n Application for Stewart'Warner Radio Dealer Franchise (CONFIDENTIAL) As an aid to us in considering your qualifications and in giving us a record.will you please answer the following questions? What is your present business? How long have you been in this business? Do you now handle radio? Yes fj No fj If so, what kinds? Radio Division StewartWarner Speedometer Corporation 1824 Diversey Pkwy., Chicago, 111 □ If you only want a copy of Booklet just check here Gentlemen: — I want to be considered in connection with a Stewart -Warner Radio Dealership and to discuss the details with your representative. How many sets did you sell in the last 12 months? What was the amount of this annual business? $ What was your total business in all lines for the last 12 months? .... $ State any other qualifications on a separate sheet and attach. Date Name_ Address. City . State.