The talking machine world (Jan-June 1925)

106 THE TALKING MACHINE WORLD June IS, 1925 Clearness of Tone SELLS! THERE'S an increasing demand among set owners, especially set builders, for phones and phonograph units which reproduce clearly. The question is no longer of how much noise a set can produce, but how clear and natural it can sound. Here's where N & K products are money makers for the dealer — especially the dealer with a discriminating class of trade. Built by Europe's foremost makers of scientific sound devices, N & K Imported Phones and N & K Imported Loudspeakers are money makers for the dealers who aim to sell real quality at prices that are not exorbitant. If your jobber is not yet carrying N & K products get in touch with us. TH. GOLDSCHMIDT CORP., Dept. TM6 15 William St., New York PHONES and PHONOGRAPH UNIT N & K IMPORTED PHONES 4000 ohms. Famous for their clear, sweet, natural tone. Large diaphragms. Handsomely made. Head bands leather covered — sanitary. Six-foot cord. In display cartons of ten, each set individually packed. Retail list $8.50. N & K IMPORTED PHONOGRAPH UNIT Instantly attached to Victrola or other standard phonographs without screws, producing the equivalent of the most expensive loudspeaker. Clear, rich tone. Packed in gold embossed leatherette boxes, in display cartons of twelve. Retail list $7.50. Perfect Record Dealers Feature Window Display Attractive Displays Big Factor in Steady Demand for Records of Perfect Artists — Cliff Edwards and Lee Morse Records Score New Kodel Radio Models Are to Be Marketed Soon Kodel Radio Corp. Now in Modern Six-story Factory in Industrial District of Cincinnati The Perfect Record Co., Brooklyn, N. Y., manufacturer of the Perfect record, reports continued great popularity of Perfect records, the demand for which is still taxing the production facilities of the factory. Perfect record dealers everywhere are putting whole-hearted effort behind the sales of these records and arefeaturing them in forceful and attractive ways. Many of the dealers have forwarded to the headquarters o f the company photographs of window displays of Perfect records. Many of these windows feature prominent Perfect record artists, such as Cliff Edwards (Ukulele Ike) and Lee Morse. While the entire list is mov Perfect Record ing well there has been an exceptional demand in every section of the country for the recordings of these two artists. The great majority of the dealers who devote their windows to Perfect record displays has made use of the material furnished by the advertising and dealer service department of the Perfect Record Co. Perhaps one of the most artistic windows is that of the Universal Music Shop situated in the Germantown section of Philadelphia. This enterprising concern is a strong believer in intensive merchandising effort and has had considerable success in selling Perfect records. Therefore, when this window material was made available by the Perfect Record Co., the Universal Music Shop eagerly made use of the aid offered with the attendant result as shown in the accompanying photograph. Announcement is shortly to be made by the Kodel Radio Corp., Cincinnati, O., of some new and elaborate models of receiving sets. The Kodel Corp., which recently consolidated with Window Display of Universal Music Shop the Automatic Electrical Devices Co., manufacturer of the Gold Seal Homcharger and vibrating rectifiers, is now housed in its new factory. This is one of the largest and most modern factory buildings devoted exclusively to radio. It is six stories high and covers approximately an entire city block in the heart of the downtown industrial district of Cincinnati. It is equipped with dry kilns, japan ovens, machine shops, laboratories, testing rooms, and with excellent railroad and other shipping facilities reaching its plant. A branch of station WKRC, the new high-powered radio broadcasting station owned by the Kodel Co., is also housed in the factory. The main broadcasting station will continue to be a feature of the Hotel Alms, Cincinnati. Clarence E. Ogden, president of the Kodel Pet O Fone Production Has Greatly Increased Pet O Fone Mfg. Co., 557 Broadway, New York City, manufacturer of the kodak size portable, has greatly increased its production during the past few weeks due to the heavy demands for its product since the warmer weather has arrived. Herbert Rubin, general sales manager of the company, states that undoubtedly later in the season there will be a shortage of Pet O Fone machines. This is due, he says, not only to the fact that this portable functions similarly to the larger type of machines but also to its appeal as a novelty product. Elly Ney on European Tour Elly Ney, world-famous pianist and exclusive Brunswick artist who is touring the Continent, has had greater successes this season than on any former occasion, and she has appeared as soloist in a larger number of European cities than has any other pianist this season. She recently played at the seventy-fifth anniversary of the opening of the Conservatory of Cologne and following that appeared as the only guest artist at the thousandth anniversary of the founding of Bonn, her native city. Elly Ney has many American engagements for the coming season. New Kodel Factory Radio Corp., recently stated that the plans for the enlargement and general expansion of his factory and the arrangement for enlarged activities for selling Kodel products have as their object a plan to care for what is destined to be a bigger and better radio market in the future. New Gennett Razaf Records Razaf, the melody man, whose novelty records are being featured in the new Gennett fifty-cent series, has made the following recordings which promise to rank high among the list of Summer sellers, "Collegiate," "On Rainy Days," "Some Day" and "Yes, Sir, That's My Baby." Orders already received for these records indicate their popularity.