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The Talking Machine World, New York, February, 1928
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VOCAL RECORDS Is She My Girl Friend? — Male Duet, with
Piano Accomp Melody Twins
lilueland — Tenor Solo, with Orch. Accomp.,
Frank Hollis After My Laughter Came Tears — Tenor Solo,
with Orch. Accomp Irving Kaufman
If You Love Mary (As I Love Mary) — Baritone Solo, with Orch. Accomp Glenn Roberts
Rain — Tenor Solo, with Orch. Accomp.,
Irving Kaufman So Tired — Baritone Solo, with Orch. Accomp.,
Ralph Haines Without You, Sweetheart — Baritone Solo, with
Orch. Accomp Ralph Haines
Constantly — Baritone Solo, witli Orch. Accomp.,
Ralph Haines Dream Kisses — Male Duet, with Piano Accomp.,
Melody Twins I've Got the Blue Grass Blues — Tenor Solo,
with Orch. Accomp Irving Kaufman
Let. a Smile Be Your Umbrella — Male Duet, with
Novelty Accomp Radio Ed-Bob Dixon
Swanee Sue — Baritone Solo, with Orch. Accomp.,
Glenn Roberts
NOVELTY RECORDS I'll Meet Her When the Sun Goes Down —
Tenor Solo, with Movelty Accomp. .Vernon Dalhart Where Is My Mama? — Male Duet, with Novelty
Accomp Dalhart-Robison
My Blue Ridge Mountain Queen — Hawaiian Guitars, with Vocal Refrain,
Frank Ferera's Hawaiians Down in Waikiki — Hawaiian Guitars, with Vocal
Refrain Frank Ferera's Hawaiians
IRISH RECORDS Soldier's Song (Irish National Anthem) — Tenor
Solo, with Orch. Accomp Matthew Haskins
The Felons of Our Land — Tenor Solo, with
Orch. Accomp Matthew Haskins
Harry Donnelly's Dublin Hornpipe — Hornpipe,
with Orch. Accomp Harry Donnelly
Rights of Man — Hornpipe, with Orch. Accomp.,
Jim McGrath's Orch. Shall My Soul Pass Through Ireland — Tenor
Solo, with Orch. Accomp Matthew Haskins
Varsovienna — Irish Folk Dance,
Jim McGrath's Orch. RACE RECORDS Don't Let Your Love Come Down — Comedienne,
with Piano Accomp Lizzie Miles
Shootin' Star Blues — Comedienne, with Piano Accomp Lizzie Miles
New Exclusive Steinite
Distributors Appointed
Lamb & Love Electric Co. Will Cover Central West Virginia and Part of Ohio — SmithWadsworth Co to Cover Carolinas
Pittsburgh, Fa., February 7. — The William R. McElroy Co., district sales representative for the Steinite Radio Co., recently announced the appointment of the SmithWadsworth Co., Charlotte, N. C, and the Lamb & Love Electric Co., Huntington, W. Va., as exclusive distributors of Steinite electric receivers. The SmithWadsworth Co. will cover the States of North and South Carolina, and the Lamb & Love organization will serve dealers in central West Virginia and southeastern Ohio.
Kellogg AG Set Tunes
in on London, England
Fishing for distance isn't so much of a hobby as it used to be. Nowadays most people are satisfied to sit down and listen straight through a good program. Fingering of the dials has lost some of its fascination. More and more radio music is being used as a background for reading, conversation, or bridge playing and, in many homes, radio sets furnish dinner music.
"However, unusual distance-getting records are still interesting to a great many fans for whom DX is still a passion," writes Mac Harlan, advertising manager of the Kellogg Switchboard & Supply Co. "Many instances of the distance-getting power of the new Kellogg seven-tube AC set have been brought to the attention of the Kellogg Co. this year. Recently an unusual DX achievement was recorded by a Kellogg owner in central Michigan. Not long ago this owner reported the reception of a London station on a Kellogg Model 510."
Commenting on this London reception the Kellogg owner said, "We heard the King's Orchestra playing a group of popular dance numbers. The announcer stated that the program was given by the London Free Press at Masonic Temple. The clearness of speech and music was beyond telling."
A branch store of the Anderson-Soward Music Co. was opened recently at 1925 North Main street, Dayton, O. A complete line of Brunswick Panatropes, Kolster, Zenith and RCA radios is carried.
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CONSTRUCTIVE ARTICLES IN THIS ISSUE OF THE WORLD
| Ready Reference for Salesmen, Dealers and Department Heads
Expanded Sales Field Should Boost
Trade Volume 3
Promises Don't Sell Radio — Quality
Line Is Best Sales Builder 4
ProfitWinning Sales Wrinkles 8
Open and Lease Accounts in PhonoRadio Stores 10
Cash in on St. Patrick's Day by Staging a Tie-Up 11
Specialize and Profit 14
Maintain Sales Enthusiasm — Sales Manager Is Responsible for Efficiency of Organization 22-24
Clark Music Co. Sponsors Unusual
Radio Program 24
Co-ordination of Policy Is Factor in
Success of Edgar Music Co 26-2 7
Money-Making Suggestions for Ambitious Merchants 28
Wm. L. Jacoby Discusses Selection of Personnel for a Business Organization 30
Carrying Charge Method of Financing Instalment Sales Adding to
Dealer's Profit 32-34
Last-Minute News of the Trade . . 34a-34c Cetting Refunds on Jewelry Tax . . . 34b
An All-Embracing Market 34b
Strengthening Public Confidence . . . 34b Specializing in Home Entertainment . 34b Wisdom of Co-Operative Effort .... 34c Double Tax on Instalment Sales .... 34c Meeting Trade Problems Fairly .... 34c Music Store Is Steadily Gaining in Importance as Logical Outlet for
Radio 36-37
Creating a Record Demand for the
Finest Music 38-40
RMA Mid-Winter Meeting Held in
Gotham 42
Circus Methods Sell Radio Sets for
C. D. Cheatham 46
Federal Radio Corp. of Buffalo, N. Y., Awards Prizes in Window Display Drive 56
Latest Talking Machine and Radio
Patents 60
RCA and General Electric Co. Stage First Demonstration of Television Broadcasting 66
Lxecutive Board of National Association of Music Merchants Holds Its Mid-Winter Meeting 68
The Newest in Radio — A Department Devoted to Descriptions of the Latest Devices Brought Out by Radio Manufacturers 89-90
Brunswick Co. Broadcasts Polish Hour of Music 99
Brunswick Hour of Music Features Company's Records in Weekly Broadcast 1 00
In the Musical Merchandise Field .101-102
A Discount Hound Is Ever Present — How One Manager Handled Such a Request 101
New Stores and Changes Among
Dealers During the Past Month . . 1 03
Gleanings From the World of
Music 105-109
Artists, Theatres, Radio Stations and N Dealers Tie Up With Irving Berlin Week 105
The Latest Record Bulletins .... 1 I 0-1 1 3
CORRESPONDENCE FROM LEADING CITIES
Milwaukee, 48 — Kansas City, 50 — Cleveland, 50b — Toledo, 52 — Cincinnati, 54
Richmond, 58 — Boston, 62 — Minneapolis and St. Paul, 66 — Baltimore, 70 — AkronCanton, 73 — Philadelphia, 78-82 — Pittsburgh, 82 — St. Louis, 84 — New York, 92
Salt Lake City, 94 — Portland, 95 — Chicago, 97-99 — Buffalo. 1 09— Detroit, 109.
Amrad Corp. Announces the Appointment of Wholesalers
Medford Hillside, Mass., February 7. — W. H. Lyon, general sales manager of the Amrad Corp., has announced the appointment of the following well-known wholesale organizations as regional distributors for Amrad radio receiving sets: Motor Parts Co., Philadelphia, Pa.; Southland Electric Co., Louisville, Ky.; Southeastern Electric Co., Chattanooga, Tenn.; Southeastern Electric Co., Knoxville, Tenn.; Bond Rider Jackson Co., Charleston, W. Va., and E. Garnich & Son Hardware Co., Ashland, Wis.
James Nolan, who for the past five years has been manager of the radio department of the Hub Cycle & Auto Supply Co., Boston, has joined the Mershon Division of the Amrad Corp. in the capacity of Mershon sales engineer. Mr. Nolan's past experience in the radio business, together with his large acquaintance throughout the trade, will prove of great value to him in his new connection with the Amrad Corp. Mr. Nolan will work with the manufacturers and distributors in the East, furthering the sale of Mershon Condensers.
Freed-Eisemann Licensed
Under English Patents
A license with full protection under English wireless patents has been granted to the FreedEisemann Radio Corp., Brooklyn, N. Y., byCanadian Radio Patents, Ltd., according to a recent announcement. The Freed-Eisemann organization already has licenses to manufacture under the patents of the Radio Corp. of America and affiliated companies, the Hazeltine Corp. and the Latour Corp.
Columbia Foreign Hour
"International Hour" is the title of the Columbia Phonograph Co.'s broadcast of February 15. It will feature Russian, Ukrainian, Hungarian, German and Spanish selections by unusual artists listed in Columbia's foreign catalogs, Gypsy dances and Spanish tangos will alternate with songs by a Russian bass and a Hungarian male soprano.
The National Better Business Bureau in its annual report stated that there has been a steady improvement in radio advertising with less extravagant claims for performance and ambiguity in price statements.
H. G. Prange Dead
Sheboygan, Wis., February 1. — H. C. Prange, president and founder of the H. C. Prange Co., large department store with a complete music goods department, died in St. Augustine, Fla., on January 25. Mr. Prange's death was sudden, pneumonia setting in after a severe cold. Funeral services were held on January 30.