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EA9.. .^2450
The "Prlneess Pat" — 14K %olid White Gold engraved case, guaranteed 15-jewel movement. Engraved genuine "Wristat-rat" flexible bracelet to match. SI .96 a month
Exquisitely Newl 4 Genuine Diamonds 4 French-blue Sapphires.
EA 36 . . . Elegant and Exclusive. 4 llcrv, genuine diamonds an<l 4 French-blue sapphiri'^ set off this beautifully hand engraved 14K soUd white gold case. Fully giiarantee<l 15 Jewel movement. Hand pierced flexible "Wristacrat" bracelet set with sapphires to match. Patented safety clasp. S3. 40 a month.
Jewelry of distinction
brought within your easy reach
GENUINE DIAMONDS
EA 7 . . .
Cientlemen's ni a ssive ring of 14K solid green gold with latest style ISK solid white gold top: fiery, genuine blue-white diamond. S4.0S a mimth.
IT'S AN ELGIN
EA37... *75
Xew"I.ink o'Love" solitaire; hand enRravcd ISK Solid White Clold rint? set with diizzliug genuine blue-wliite diamond in center; 2 smaller d i a monds on sides. $G.1() a month.
EA34.. ^25
Riohlv hand ongraved 18K Solid White Gold solitaire movinting; fiery, penuine blue-white diamond. .•^2. a mo.
EA18.'25"
Wedding ring of beautifully hand engraved ISK .Sohd.WhiteGold: set with 7 expertly matched genuine t)luewliite diamonds; •S2.0G a month.
2
o
TO
Balance^ 12 MONTHS TO PAY
EA 31 . . . Xationally advertised and guaranteed Elgin or Waltham movement: hand engraved white or green gold filled 20 year case. Latest style, flexible, mesh wrist band. S2.21 a month .
EA 6 .
Gentlemen's hand engraved ma.ssive ring of 14K sohd white gold. Importeil black onyx set with a genuine diamond and any carved initial or emblem desired. , S2.21 a month.
EA 35 . . .
Latest St vie 8olid White CJold ring set in the center with large size Hushing genuine blue-white diamond and 2 sniallpr diamonds on sides. S4.0>i a month.
EA 8 . . . . Diamona wrist watch. 14K Solifl ^Whlte gold engraved case; 2 genuine diamonds and S emeralds or .sapphires. Guaranteed \:i jewel movement. Pierced flexible "Wristacrat" bracelet with sapphires or emeralds to match. -S3 .04 a month.
Guaranteed Savings
Direct Diamond Importations
and large volume buying for both our National Mail Order business and our Chain Store system enable us to offer you superior quality genuine diamonds, fine standard watches and exquisite jewelry at saving prices which are beyond comparison. All of this with no extra charge for the added convenience and advantage ol dignified. Uberal credit.
How to Order
Just send $1.00 with your order and vour selection comes to you on 10 DAYS FREE TRIAL. NOC.O.D. TO PAY ON ARRIVAL, .\fter full examination and free trial, pay balanceln 12 equal monthly payments.
Satisfaction Guaranteed
10 Days Free Trial
You have the privilege of 10 days' free trial — if not completely satisfied return shipment at our expense and the entire deposit will be refunded. Written guarantee bond with every purchase.
All Dealings Strictly Confidential
A whole year to pay! No extra charge for credit — no red tape — no delay. You take no risk — satisfaction absolutely guaranteed or money back.
Gift Case Free
Every article comes to you in a most beautiful and appropriate presentation case.
Gorgeous Dinner Ring
Adults
Completely illustrated now cataloti of genuine diamonds. Hulova, Elt,'in. Waltham . Hamilton. Howard Illinois watches; tine jewelry and silverware at special prices. Write now to get your Free Copy.
EA 10 , . . "Lytest !a'-.e design mouiitiniJ of exQuj;^lt-flv hand ptereetl l,SK Solid "Wliitc Gold. Set witli Z fiery, genuine 'hlufw hit'^ d I itmonds and 2 Frenehhlue fiapphlre-^. S3.46 a month.
EA 19 . . . Nationally advertised tested and regulated 15-jcwel Waltham nuiviMuent: 20-y('ar warranted cneraved White CWild lilled, 12 size, thin model, de»ae«>n case. White Kold Idled ■knife and fine Waldemar chain. All cuniplete In handsome gift case. a month
E A 1 2 . . . Dazzling cluster of 7 expertly matched genuine blue-white diamonds; liand pierced 18K Solid White Gold, lady's mounting. Looks lllie a 5750 solitaire. Big value. Only 83.96 a month.
ESTABLISHED 1895
omL
DIAliOND fc. WATCH CO
^ddress-])m. 113.H
170 BROADWAY, NYC
EA S . . . Nationally advertised and guaraiiteed 15-iewel Gent's Bulova watch White gold filled case, "dusttite" protector: radium dial and hands; latest style woven wrist band to match. .$2.39 a month.