Television digest with electronic reports (Jan-Dec 1952)
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11
Hoffman Radio announces 17 new sets at these Western prices: 17-in. mahogany table $250, blonde oak $260, open-face mahogany $300, blonde oak $310; 20-in. mahogany table $300, blonde oak $310; 21-in. mahogany console $380, blonde oak $390, half-door mahogany $400, blonde oak $410, half-door provincial $410, full-door mahogany $450, mahogany radio-phono $725, blonde oak $750, cherrywood $750; 24-in. full-door mahogany $635, blonde oak $650.
Jackson Industries announces 12 new sets as follows, prices including tax: 17-in. tables at $200 & $240, open-face mahogany $280, mahogany combination $370; 20-in. tables at $240 & $280, open-face mahogany $330, mahogany combination $430; 21-in. half -door mahogany console $380, mahogany combination $500; 24-in. mahogany console $500, combination $600.
Magnavox added 4 new sets, featuring “synchromatic” chassis for fringe-area reception. New items, prices including tax, consist of 17-in. Cavalcade, half-door mahogany, $389.50; and three 20-in. models — Constellation, mahogany table $289.50, blonde $299.50; Avenue, mahogany AM-phono $498.50, blonde $515; Wedgewood 20, AM-phono, full door, $545.
Majestic Div., Wilcox-Gay Corp., has added 17-in. openface mahogany console at $250 and 20-in. mahogany combination at $540, blonde $560, to current line — and president Leonard Ashbach discloses that Wilcox-Gay brandname will be resumed on new sets to be introduced at Chicago Parts Show in May. New personnel include L. M. Sandwick, ex-Scott, named asst. gen. mgr. of Wilcox-Gay plant at Charlotte, Mich.; Charles Strawn, ex-Admiral, asst, to president in charge of developing national sales, New York; Harold Ashbach, in charge of new product development; Harry Bransky, mgr. of Chicago factory branch; Irving Black, asst. Chicago mgr.
New Natalie Kalmus line, featuring high-style cabinets, was announced this week by National Electronics Mfg. Co., new Los Angeles firm. All 21-in., line includes: walnut table $270, mahogany $280, blonde $290; walnut consolette $300, mahogany $310, blonde $320, maple $330; walnut half-door consolette $400, mahogany $410, blonde $420, maple $430.
Raytheon’s 4 new sets, announced this week, feature the new cylindrical-face tubes. Line includes: two 17-in. tables, leatherette at $250. blonde mahogany $350; two 21-in. consoles, mahogany at $380, blonde $390. Firm also has optional vhf-uhf tuner still not definitely priced.
Sentinel’s new line of 12 sets, shown at Chicago’s Sheraton Hotel, is topped off by 24-in. mahogany halfdoor console at $595 ($24.50 extra for year warranty). All prices include tax; warranty is $12.50 on 17-in. and $15 on 21-in. The 17-in. line consists of mahogany table $240, blonde $250; mahogany console $290, blonde $300; openface mahogany $337.45, blonde $347.45; half-door mahogany $357.45, blonde $377.45. The 21-in. sets are mahogany table $300; mahogany console $385, blonde $405.
Tele King’s new line, introduced at Chicago’s Conrad Hilton Hotel, features 24-in. deluxe California console series. Prices including tax: open-face mahogany $500, blonde $525; full-door mahogany $550, blonde $580; French Provincials at $525 & $580. Tax and warranty are extra in promotional series which consists of: 17-in. leatherette table $160; 17-in. open-face mahogany $180; 20-in. leatherette table $180; 20-in. open-face mahogany $200.
Trav-Ler decided this week to drop all parts warranties and make the excise tax extra. New items are 17-in. fabricoid table at $170, two 20-in. sets (fabricoid table $200, mahogany table $230) and 21-in. open-face mahogany $230.
Westinghouse’s new TV line features an improved single-dial tuning that now incorporates horizontal-hold control. Prices include tax but not warranty, which hasn’t been set as yet. Line comprises 16-in. plastic table at $225; two 17-in. tables, mahogany $270, blonde $280; two 17-in. ccnsolettes, mahogany $330, blonde $350; one 21-in. mahogany table, $320; two 21-in. consoles, mahogany $370, blonde $390; and 24-in. mahogany console at $665.
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RTMA Transmitter Div. will be changed to Technical Products Div., under reorganization announced by chairman H. J. Hoffman, Machlett Labs. Under it comes new Govt. Relations Section headed by chairman Ben Edelman, Western Electric, to handle problems of electronics manufacturers handling govt, contracts; also new General Communications Section, under chairman James D. McLean, Philco, absorbing former Marine & Aviation and General Communications sections. Five task committees under Govt. Relations Section will handle patents & copyrights, accounting & cost principles, termination & renegotiation, facilities & govt, property, general & other matters. New sections of Transmitter Division and its executive committee meet in New York’s Hotel Roosevelt Feb. 6 during RTMA industry conference.
Sidelight on pricing situation was Admiral’s plan to lengthen parts warranty from 90 days to a year by allowing distributor, if he wishes, to add $3.50 to $5 to dealer’s cost of set for extended warranty; fee would be combined with excise tax, now extra.
RTMA reports 32,710,369 receiving tubes sold in November, bringing 11-month 1951 total to 347,643,226. Of total, 231,678,712 were shipped for new sets, 87,479,522 replacement, 7,053,620 Govt., 21,431,372 export.
Mexican Ministry of Communications reported buying 1000 TV sets to place in rural community centers within range of new stations projected for this year (Vol. 8:1).
Trade Personals: v. A. Kamin, acting mgr., RCA Vic
tor Central div., named mgr. of new West Central region headquartering in Kansas City, H. A. Renholm having returned to Central region, Chicago . . . Dr. Courtnay Pitt, Philco financial v.p., appointed member of company’s management policy committee . . . James D. Walker named sales mgr., Capehart-Farnsworth New York region, succeeding W. R. McAllister, who resigns to start own business; C. H. Bejma named Chicago mgr., succeeding Louis J. Collins, now sales director . . . I. C. Hunter, exmerchandising mgr., now govt, contract administrator, Capehart-Farnsworth . . . Edward M. Dixon, accountant, named secretary, National TV Dealers Assn., Washington, succeeding Miss Edna Gilbertson, resigned; Edwin A. Dempsey is exec, director . . . S. I. Neiman named exec, secy., Radar-Radio Industries of Chicago Inc., succeeding the late Leonard J. Shapiro; Kenneth C. Prince appointed general counsel; both report to president Leslie F. Muter . . . Robert L. Kaye Jr. named controller, Sylvania radio tube div. . . . Frank Folsom, RCA president, and Mrs. Folsom sailed Jan. 9 for 21-day cruise on S.S. Constitution . . . Edward A. Roppel, Packard-Bell quality control engineer, promoted to supervisor of govt, production . . . William Helfrecht, ex-TV-radio buyer for Affiliated Retailers Inc., named merchandising counsel, Jewel Radio, now producing TVs . . . Jack J. Kuscher promoted to gen. sales mgr., Gross Distributors Inc., New Yoi'k (StrombergCarlson) . . . J. J. Samuels, ex-Sheldon, appointed gen. sales mgr., Fidelity Tube Corp. . . . G. M. Hearin appointed works accountant, J. L. Finney building-equipment supt. of new GE tube plant being built at Anniston, Ala., both being transferred from Owensboro plant . . . Howard W. Sams, publisher of Photofact TV & radio manuals, elected president of Indianapolis Board of Works.