Universal Weekly (1933-1935)

July 20, 1935 UNIVERSAL WEEKLY 9 Signs First Canadian Contract George Cockels of System Theatre, Montreal, Greets Leduc’s Return from Universal Convention in Chicago with a Contract Months Earlier Than Is His Custom. THE first sign of an unusually early * and unusually successful selling season has just come out of Canada. At least it is a sign of an early and successful season for Universal. George Cockels has just signed for Universal pictures. This is not a startling thing at all. He usually signs for Universal pictures. The point is tha* he usually waits until very late in the season to make his contracts. This year he signed on June 19th and thus became in all probability the first exhibitor in Canada to sign one of the new Universal contracts. At least he is the first in the Montreal territory. George Cockels operates the System Theatre of Montreal City. As soon as Mr. Leduc, the Universal manager in Montreal returned from + + + Silver Jubilee for Clair Hague THE six Canadian offices have just started a special celebration which will continue through the remainder of July and the entire month ii iiivehsiil mm A Magazine tor Motion Picture Exhibitors Paul Gulick, Editor Published Weekly by the Motion Pictuie Weekly Publishing Co. Rockefeller Center, N. Y. City Universal Pictures Corp. Copyrighted 1935 (All Rights Reserved) JULY 20, 1935 IVol. 36 No. 261 the Convention in Chicago he met Mr. Cockles. The result was that the exhibitor became so interested in the product Universal has for next season that he signed then and there. The Universal Weekly also congratulates Mr. Cockels. PROJECTIONISTS ATTENTION! OU are on the firing line. You “• are a close observer of pictures and audience reaction. Perhaps you have thought of an idea that you think will improve Universal pictures. If so send it in. Carl Laennnle is paying $50. each for acceptable ideas. Open both to exhibitors and projectionists. of August. It is to be called the "Canadian Silver Jubilee" and is really to be a tribute to Clair Hague, Canadian general manager, who is now in his 25th year with Universal. Mr. Hague had his schooling in showmanship with touring attractions, circuses and carnivals. He was one of the first men of the theatre in Canada to go into pictures. His first connection was with the famous Klein Optical Company and Allen Amusements. He became manager for the Canadian Film Company in 191 I and handled the Universal Pictures in Canada before Universal took over the Company. In March, 1913 Universal purchased the Canadian Company and established Clair Hague in the position he has held for twentyfive years, general manager of the Canadian Universal Film Co., Ltd. In all those years Clair Hague has conspicuously and consistently grown into the affections of his big boss, Mr. Laemmle, of his several general sales managers and of every last one (Continued on Page 28) ^ he ‘Preview Parade of UNIVERSAL PICTURES GRAHAM MAC NAMEE . . . incomparable commentator on camera scoops . . . M* UNIVERSAL’S TALKING NEWSREEL comes to you through Hell — but comes through! In our squad of news-hawks, there is no quitter! In their code there is no “Can’t!” Th ese dare alls endure wounds, imprisonment and pri\ation! They face floods — famine — and fires! They defy death — disaster — doom! wyx Week after week — issue after issue — they perform deeds of peril in the teeth of perdition to get their pictures—and WHAT pictures! During one short year, UNIVERSAL’S TALKING NEWSREEL delivered to you the assassination of King Ferdinand, the Morro Castle disaster, the trial of Hauptmann, and the Cuban revolt! ONE OF THEM These are the highlights of an astounding year — sample scoops from scores captured by the enterprise and extraordinary heroism of these handcrank heroes. ^0^30^ On the screen, every scene becomes enhanced hy that extraordinary commentator on catastrophe and cataclysm, Graham MacNamee. Universal still proudly maintains the tradition of supremacy in news service established years ago with the inception of sound. Others have imitated — but none have emulated UNIVERSAL’S TALKING NEWSREEL or its electrifying headline reporter. Jacthall