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FIRST GRAND SLAM IN RADIO HISTORY!
I^eystone
BROADCASTING SYSTEM, mc
October 1, 1957
;;/ WEST WASHIHSTON STREET CHICAGO 2, ILL. ' SUtt 2-83(10
SAM FKAMCISCO
TO ALL KEYSTONE AFFIUATES
This is indeed a proud time in the history of Keystone Broadcasting System.
It is a tine when we want to make special mention of our warm feelings of thanks and appreciation to eTery one of our
THOUSAND affiliates.
We think that nowhere in advertising is there a finer or more encouraging example of conplete coop>eration between a network and its affiliates. As a matter of fact our network is held together — not by electronic or mechanical means but precisely through cooperation. ■>
Thanks too, to avery one of our affiliates for their "beyond the call of duty" efforts to strengthen the effectiveness of our advertisers' campaigns through tireless and continuous PLUS MERCHANDISING assistance. We sincerely believe that no other advertising medium can match the quality and consistency of the merchandising assistance provided by our affiliates.
We look forward to continuing growth and happiness through our association with our affiliates. Believe me. It is a pleasure to be in business with you.
Sincerely,
Keystone Broadcasting System Adds Its Thousandth Affiliate!
Hometown and Rural America was never so big — never so celebrated — never so completely covered by any advertising medium! Imagine it! For the first time in radio broadcasting history A GRAND SLAM! ONE THOUSAND radio stations affiliated with KEYSTONE in the soundest most flexible network available to advertising.
The wonderful thing about the KBS network is that you can buy it as you please — 100 stations in "special problem areas" or 1000 stations reaching all of rich, ready and able-to-buy Hometown and Rural America.
We have a hatful of case histories of signally successful advertising campaigns credited to our network. They involve advertisers whose products are household habits across the nation.
We'd love to tell you our story! Write for our new station list and market information.
CHICAGO
111 W Washington
SU 2-8900
NEW YORK
527 Madison Ave. ELdo(;?do 5-3720
LOS ANGELES 3142 Wilshiie Blvd DUnkiik 3 2910
SAN fRANCISCO 57 Post SI. sutler 1-7440