U. S. Radio (Jan-Dec 1959)

Record Details:

Title:
U. S. Radio
Date:
Jan-Dec 1959
Publisher:
New York : Arnold Alpert Publications, Inc.
Volume:
U.S. Radio (Jan-Dec 1959)
Leaf #:
00014
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Date Added:
March 28, 2024
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makes a difference . . . and so does the STATION! _ You can bet on it — a reputable, believable salesman will make less noise — and make more sales ■ — tban a carnival pitch man. 50,000-watt WHO Radio is the most believable, effective salesman in this State. Iowa has confidence in WHO because WHO has confidence in Iowa. We have proved our faith for decades — by building and maintaining the greatest Farm Department in Mid-America — the greatest News Department — a fine, professional Programming Department that does a lot more than play the "first 50" As a result, more loiva people listen to WHO than listen to the next four commercial stations combined — and BELIEVE what they hear! Of course you are careful about the salesmen you hire. You of course want to be equally careful about your radio salesmen. Ask PGW for all the facts about Iowa's GREATEST radio station! WHO for Iowa PLUS ! Des Moines . . . 50,000 Watts Col. B. J. Palmer, President P. A. Loyet, Resident Manager Robert H. Harter, Sales Manager WHO Radio is part of Central Broadcasting Company, which also owns and operates WHO-TV, Des Moines, WOC-TV, Davenport late Affilii Peters, Griffin, Woodward, Inc., National Representatives 8 U. S. RADIO • January 1959