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Program Highlights
KCBS
San Francisco
"Viewpoint," an idea forum, broadcasting phone calls from anyone; "Owen Spann," comedy, variety; "The Bay Today," interview study of the area's big story of the day; "Radio Moscow," airs and analyzes the Soviet view; special series, such as the Los Angeles Honolulu Yacht Race; full local coverage of the Winter Olympics.
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If you have something to sell America, you have something to say in these 7 of the top 10 U. S. markets. The place to say it is on the CBS Owned Radio Stations, because C-0 Radio is different: different in each city, different from all other radio today. These stations are still in show business, and it shows! Look at some of the listed highlights (only a partial listing) of locally produced programs, and you'll see what we mean. This is broadcasting for active listeners -not for the fringe consciousness of people with their minds on other matters. And added to it. is the unique strength of the CBS Radio Network, with its schedule of great personalities, drama, comedy, complete news coverage and analysis, public affairs and special events. This is responsible broadcasting. It gets a responsive audience. And that means response to your advertising, too!
CBS OWNED RADIO STATIONS
Represented by CBS Radio Spot Sales
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Program Highlights
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Los Angeles
"Opinion Please," a modem town meeting where anyone can talk on a broadcast open phone line; "The Bob Crane Show," a zany comedy turn; "Point of Law," digests of actual court cases; "This Is Los Angeles," provocative interviews with interesting Angeienos; specials such as "Blackboard Dilemma," "The ChangingFaceof Hollywood," and "Image of America."
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