U. S. Radio (Jan-Dec 1960)

Record Details:

Title:
U. S. Radio
Date:
Jan-Dec 1960
Publisher:
New York : Arnold Alpert Publications, Inc.
Volume:
U.S. Radio (Jan-Dec 1960)
Leaf #:
000812
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Date Added:
March 28, 2024
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Sing a song of savings with this thrifty trio * THE GEORGIA NEGRO GROUP COLUMBUS MACON SAVANNAH 7000 Watts 1580 kc. WCLS 7000 Watts 1280 kc. WIBB WSOK 250 Watts 7230 kc. Reach lii«ili sales at low cost with the Columbus area's only all-Negro programmed station with all-Negro announcers. WCLS reaches 38% of the metro population with top-rated programs and personalities, beaming 100% to a Negro audience. Now in its 6th year of catering to Negro buyers, WCLS delivers a big market at small cost. Macon's only lOO'.f -Negro programmed station, now in its 13th year of service to the Negro community, reaches 43% of the metro population. WIBB originated Negro programming ill the Macon area and has toprated personalities with exclusive coverage. WIBB brings this market to you at low cost. This fast-growing popular-rated station gives you 40% of the metro population, beaming to a 100% -Negro audience 24 hours daily. Now the only station in the Savannah area programming to Negroes, WSOK offers specialized programming to a specialized audience with special results for advertisers. *A THREE-IN-ONE BUY FOR THREE-IN-ONE SAVINGS: TIME, EFFORT, DOLLARS. EARN A CROUP DISCOUNT OF 5% ON PURCHASE OF TWO STATIONS-10% ON PURCHASE OF ALL THREE. ONE ORDER DELIVERS THESE KEY METRO MARKETS: BERNARD HOWARD & CO., NATIONAL REPS. -DORA -CLAYTON AGENCY, SOUTHERN REPS. 20 {Supplement p. 1) U. S. RADIO November 1960