Variety (January 1953)

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sc Forty-seventh P'fiklETY Anniversary Wednesday, January 7, 1953 AMERICA IS BEING PRE - SOLD ON "THE MISSISIPPI GAMBLER r - i ■xz* & 9. *•* li 1 % «r u r -, v\ f'X . / >' x "V\ r ///s</As. /ss/A .Me i'M§ W'Y ' i Hfc 'Av; *WC 2hiwM»t ■* M ♦ ' *$**<* WAt , W- **4 , ■ ST. LOUIS **’'*• vev*i> 4 ***;^*** •'. . " jjfcSfc ^ i**,* ^ it ■ . .atH-bem" ' “ ■***<*& VVWAfyH'"# y<xwo« •>%a f. ,/ * *4 • •=•••• w. , f /ir§4 #&»«<t&» ; '$? < : /Wtto^yAV . »<»**«> nrw^F^ . i.'^ cEina / it ^ : Sfe; | $#>• m m: * $ * W, 4 EXCITING DAY AND DATE PRE RELEASE WORLD PREMIERE ALONG 1000 MILES OF MISSISSIPPI RIVER TOWNS! From St. Louis to Memphis to New Orleans 325 cities and towns will shout the premiere news from coast to coast! 4 *m r WX##&<*& V r • • V?5A?3 m .. -W. •^Wrow-S/OT 1^- ■***? 4^ f/ •>* A:..„. Llibfe* f I Ml ^ • mxm W : | |> M H 4 'Hi K' '/'W* -* r YiW/.-: ’:: -WA —<- v w r~« . rnmrei. . 3? ”T?7 S>j*.* W" ’du, ^ "• - UNIVERSAL-INTERNATIONAL presents 4 /y"/'s V. m*' 4 - in >/ j&u Tyrone ower PIPER LAURIE JUUA ADAMS T - XSSISSXPPX 1 AMBX.ER -...J Powerful FULL-COLOR ads in national publications will reach the reading eyes of 77,000.000! COLOR BY mh JOHN MclNTIRE-WILLIAM REYNOLDS Dim 39 RUDDLPK MAIf • sra bis strain sj HI iMILLEft • m eg 1BMOI