The vaudeville theatre, building, operation, management (1918)

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The location being decided upon, the exact site is the next consideration. Many a theatre has ruined its builder or promoters through be- ing unsuitably located. Perhaps even before choosing a definite site, the question of capacity should be settled. Is it desired to seat from 2,000 to 2,500 persons upon two floors? Or that the capacity of the house shall be from 1,200 to 1,400? If the former, your site should be not less than 100 to 120 feet wide by 175 to 200 feet deep; and if the latter, not less than 100 by 140 feet. By adding a third floor or gallery, capacity may be increased five hundred seats on the smaller, or eight hundred on the larger plot. By all means avoid the long, narrow theatre; and DO NOT plan to build two balconies, un- less it is your intention to provide a separate floor for negroes; it is well to remember that in some cities the better classes of the negroes have declined to patronize a "second balcony" reserved for them exclusively and served from a separate ticket-window. Therefore, the bet- ter plan is to divide the balcony front and rear and provide a separate ticket-window and stairs for the negro patrons. It is urgently recommended that the larger capacity be provided for if practicable. There 15