The vaudeville theatre, building, operation, management (1918)

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gagement is finished, he goes on his way, per- haps never to return; but the theatre and its local management remain, and must face such comment as there may be from patrons and others in the community. Let the artist see to it, then, that his appreciation for the engage- ment, respect for the theatre and loyalty to the best traditions of the stage prompt him so to conduct himself as will increase the prestige of each. A splendid rule for the government of both parties in these matters is the Golden One— it will never lead either far wrong. Booking Affiliations If the building of a new theatre is contem- plated, and it is intended that its policy shall be vaudeville, or for that matter any other form of amusement, it will be well to look to whatever booking affiliations may be estab- lished. There have been cases where all con- tracts had been let for the construction of a house and operations thereupon actually started, before the promoter or builder dis- covered that the franchises for desirable at- tractions were held by other parties for that particular city, or that the town was so located 305