We put the world before you by means of the Bioscope and Urban films (Nov 1903)

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154 REASONS why you should use the . . . . . APPARATUS HEREIN LISTED for Photographing, Printing and Projecting Animated Pictures. BECAUSE We have had more experience in manufacture and use than any other maker of this class of apparatus. We guarantee all machines as absolutely correct to American standard gauge. Our Machines have gained a reputation by merit alone, all our Machines in use giving utmost satisfaction. We are the first to put on the market the form of Projector having a mechanism known as the " Dog " movement, which has been adopted by a number of other makers, in itself a testimony to our methods. We were the first to bring forward a Projector and Camera having a continuous feeding sprocket and automatic winder for long films, which has been generally adopted. Our apparatus is neater in design and appearance, and easier to manipulate than any other. It is of the finest workmanship, design and finish. Only 1 6 per cent, of the light is cut off in our Projectors, the flicker is therefore unappreciable ; as much as 30 to 50 per cent, is the case with some other makers. Our machines never damage films if properly operated. The sprockets are made accurately, the corners of the pins are rounded off smoothly, and so many pins engage the perforations at the same time that the strain is evenly distributed. Our Machines give steadier results than any yet put on the market. We guarantee our Machines and will replace or repair any parts that suffer from undue wear (improper use excepted) within six months. We invite tests and comparisons with any other machine on the market. Our Machines are cheapest in the end, as they do not scratch or tear the films. We are not satisfied unless we please our customers. After using our instruments you will use no other.