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1. Boxoffice Jul-Sep 1938

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... . This week the local committee meets to lay plans for this section’s part in the national “Motion Pictures Are Your Best Entertainment” campaign. Ken Rockwell, promoted to management of the Albee, says the house staff at that theatre will be much the same as last year on reopening ...

2. Boxoffice Jul-Sep 1938

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... ‘Motion Pictures Are Your Best Entertainment’.” Leo Abrams, chairman of the distribu- tors’ committee, is marshalling selling forces to contact every theatre owner. Ex- change managers are visiting circuit heads ...

3. Boxoffice Oct-Dec 1938

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... €HORT the week The World Is Ours All-Industry Production 12 Minutes Hollywood's contribution to the in- dustry's "Motion Pictures Are Your Best Entertainment" drive presents, within its brief running time, a sweep- ing and entirely entertaining picture of the movies and their place in mod- em American life ...

4. Boxoffice Jul-Sep 1938

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... ! FIRST PRIZE s 50,000 00 - 5403 OTHER AWARDS! Get your free entry booklet and see the Movie Quiz pictures! MOTION PICTURES ARE YOUR BEST ENTERTAINMENT Simple block 24 sheet easy to make up locally. TO WIN MOTION PICTURES ARE YOUR BEST ENTERTAINMENT Suggested 24 sheet with red background to attract attention to your theatre ...

5. Boxoffice Jul-Sep 1938

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... . Appearing in Salt Lake City in connec- tion with the “Motion Pictures Are Your Best Entertainment” drive was Cecilia Parker, another Metro player, due to re- main there for several days. Further east was Hugh Herbert, who opened a four- week tour in Atlantic City and planned to work westward, making appearances in key cities ...

6. Boxoffice Jul-Sep 1938

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... daily had erroneously listed him among its supporters. He could do worse than to belong to an organization that is, after all, fighting his battles. Anyone who doubts that the "Motion Pic- tures Are Your Best Entertainment ...

7. Boxoffice Jul-Sep 1938

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... . Spyros Skouras, president of National (Continued on page 42-A) Pledge n Drive 77 Support Unanimous support of the “Motion Pictures Are Your Best Entertainment” drive is hereby pledged by three National Theatres-Fox West Coast circuit executives during one of the sessions of the ...

8. Boxoffice Jul-Sep 1938

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... ., personally pass- ing among the tables to obtain the neces- sary pledge cards from individual exhibi- tors, the St. Louis territory practically went over the top 100 per cent for the “Motion Pictures Are Your Best Entertainment ...

9. Boxoffice Oct-Dec 1938

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... — Douglas George, former Warner publicist in Philadelphia and now working in Oklahoma City, was able to place a series of ads gratis on “Motion Pictures’ Are Your Best Entertainment” in 22 papers around Philadelphia ...

10. Boxoffice Jul-Sep 1938

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... . These ads have been clev- erly designed to, first of all, sell institutionally that “Mo- tion Pictures Are Your Best Entertainment.” There will be between 20 and 25 such ads running in about 2,000 leading newspapers through- out the month of Septem- ber ...