Business screen magazine (1938)
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FOR TECHNICAL DATA, PRICES, ETC., ON EQUIPMENT DESCRIBED HERE ADDRESS MANUFACTURERS DIRECT ©R WRITE; THE SCREEN SERV. ICE BUREAU, 20 NORTH WACKER DRIVE, CHICAGO, ILLINOIS
NEW EQUIPMENT
No Summer Doldrums have been experienced in the commercial and education projection equipment field insofar as new and important development work is concerned. Greater strides have been made this season than ever before and many im])rovements are noted.
♦ From Bell & Howell Company comes news that Filmosound 138 is now regularly equipped with a new, more powerful amplifier which doubles former .sound volume.
This means that audience capacity is also doubled. Instead of showings being limited to about five hundred people, as formerly, the more powerfully amplified Filmosound 138 provides sound volume ample to be heard distinctly by audiences of a thousand or more.
Bell & Howell states further that the new double-volume amplifier is now included in Filmosound 138 at no increase in the reduced prices recently announced.
♦ Sound Projects Company, Chicago, announces a new slide-film sound projector capable of running on a six-volt current. It may be operated by an auto battery, or the regidar 110 volt current, either AC or DC.
Edward L. Foertsch, sales manager of the Sound Projects Company states that the new machine will give the same quality of performance as the standard equipment of this type. "There is a demand," Foertsch states, "for sound and slide-film equipment that can be used where the customary electrical outlets are not available. The new machine meets that demand. With it. users will be able to hold sales
A typical ArgusScreen Kit provided by the International Research Corporation ijicludes one of the new 100 uatt portable Argus projectors, with slide box of 100 capacity and an adjustable projection screen 30" by 32", all compactly enclosed in a sturdy protective carrying case. Priced complete at $30.00.
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A typical classroom scene in a modern high school shows an educational talking film projected by an advanced modern \6mni. Ampro sound-on-film projector. Representatives of this company report that on a recent visit to one of the world's large.it high schools they found projectors in use by classes preceding and following one they attended — while 2.000 students were attending the presentation of another educational talking film in the school auditorium.
meetings, sales demonstrations etc. almost anywhere. It will be particularly advantageous in the .sale of farm equipment, mining machinery and similar 'on-the-spot" sales."
♦ The Victor Animatograph Corporation announces that animatophone sound quality, which has consistently rated as 16mm's finest, has been improved.
Specifically, the changes are as follows: (1) Model 26 Universal (AC-DC) — Volume increased to Nine Watts: 750 Watt lamp and 12inch Hifidelity Speaker are now supplied as standard equipment. Price remains at $.395.00.
(2) Model 25AC_01d 10 Watt output "upped" to 18 Watts with 1 speaker, 30 Watts with 2 speakers. Price remains at $-tl5.00 with Twelve inch Hifidelity P. M. Speaker. Extra speaker, $40.00.
(3) Model 38 ^ (Formerly 30 watts with 2 speakers) Stepped up to 30 watts with 1 speaker, 50 Watts with 2 speakers. A new 15inch Hifidelity P. ^I. Speaker is now standard equipment. $545.00 with one speaker; $595.00 with two. . . . Above wattage outputs are NOT based on any overload! With A. C. models, the full rated output is obtained with a maximum harmonic distortion of only 2 percent; says the company "s recent release to Business Screeii.
♦ Quantity discounts, long a thorn in the side of progressive equipment manufacturers, particularly in the 1 6mm. projection lines, are now subject to careful regulation and an improved market condition is the result. The Ampro Corporation and other leading projection manufacturers have announced terms of a "fairtrade" agreement which protects both the small consumer and the dealer in
the matter of unfavorable price discounts to
larger purchasers.
♦ The Berndt-Maurer Corporation, manufacturers of a complete line of 16mm. direct "sound-on-film" recording equipment announces an increasing interest in this type of equipment on the part of business film users.
The new Filmoarc.Bell & Hotcell \Gmm. .soti7id-onfilm projector, in the adjustable-stand model. Three times as brilliant as the I'iOOwatt incande.icent-lamp Filmo 130 projector, this is tops.
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