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SEEING AMERICA FIRST WITH GREYHOUND
• The new Crcyhoiind film. They Dixcovered America, has Eleanor Stewart, Robert Kent, and Gayne Whitman in the principal roles, l)Ut some of the star attractions of this movie aren't actors at all. They are the exciting places that form the nation-wide background before which the action takes place. Hundreds of America's scenic wonders serve as the .setting for this gay, amusing talkie. While there's plenty of interesting travel in this film, it's far more than a travelogue. The plot, though light, is entertaining — the music delightful— and the comedy well handled.
Beaumont & Ilohnuin, Inc.. Greyhound's advertising agenc.v, planned and supervised the picture. Under the agency's direction, a roving photographer covered the country from coast to coast, taking background shots of the nation's scenic and historic highlights. The picture was produced by Wilding Picture Productions, Inc.
They Discovered America, as distributed, is a three-reel, 16mm. sound film. Its running time is approximately ;iO minutes, making it ideal for luncheon club showings where time is limited. The very nature of the product Greyhound has to sell — travel — makes it easy to inject a more universal appeal into this picture than into most commercial subjects. As it is, every age group, as well as every class of audience, finds this movie appealing. The film is being shown by Greyhound traffic representatives throughout the country and is also being distributed through the YMCA Motion Picture Bureau.
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MINES TO METALS
IN FILMS ON ALUMINUM
• Two new sound motion pictures of the ediieational-institutional type have just been completed for the .Alinninum Company of America by the Jam Handy organization. The first. Aluminum, Mine to Metal, has been produced in both a .sound and silent version and is two reels in length. Simpl.\ and directly, with a minimum of advertising, this film tells the interesting story of the mining of bauxite, the manufacture of alumina and the final production of aluminum. The second two-reeler. Aluminum Fabricating Processes, is also made aviiilalili in both silent and sound versions and describes in detail the processes by which the metal is rolled, drawn, extruded, cast and forged; the many basic aluminum products are al.so shown. Finally, the jjieture briefly outlines the methods employed in forming and assembling aluminum structures.
The distribution of both films, entirel.v uon-theatrieal, is nnule on retpiest to the sponsor. The Aluminum Company of America, 801 (rulf Building, Pittsburgh, Pa. The silent versions are available through the Bureau of Mines, Wa.shington, D. C. These subjects are available in either Kinini or .'i.5mm and either sound or silent. A scene from each of these is illustrated in an adjoining column on this page.
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