Business screen magazine (1938)

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SO— You ''Can^t Afford // a Motion Picture! If you wani piooi ihal Caravel Pictures gel results, check vrith American Can Company Atlantic Refining Company, Inc. Wallace Barnes Company The Bates Manufacturing Company Beck, Keller & Company Bethlehem Sleel Company Black & Decker Manufacturing Company Calco Chemical Company, Inc. S. H. Camp & Company Cluell, Peabody & Company, Inc. Congoleum-Nairn, Inc. Davis Sc Geek, Inc. Dictaphone Sales Corporation Eastman Kodak Company The B. F. Goodrich Company Hart Schaffner & Marx Jenkins Bros. Johns-Manville Corporation Kenwood Mills National Biscuit Company National Distillers Products Corporation National Lead Company Premier-Pabst Corporation Raybestos-Manhaltan, Inc. Socony -Vacuum Oil Company, Inc. E. R. Squibb & Sons Talon, Inc. The Texas Company U. S. Industrial Alcohol Company OR ANY OTHER CARAVEL CLIENT WHEN an advertiser and his agency decide to slake a sizable proportion of a year's advertising appropriation on a motion picture — that's news! And when so bold a stroke brings an immediate step-up in sales — plus the hearty cooperation of leading distributors from coast to coast — that's a tip no other manufacturer can afford to miss! Says S. M. Babson, Sales Manager of The Bates Manufacturing Company: "Our new movie, 'It's the Little Things That Count/ has been received with an acclaim even beyond our fondest hopes." Say jobbers and dealers — in scores of unsolicited letters of congratulation: "The finest piece of salesmanship it has ever been our pleasure to witness.".. ."Truly a dramatic contribution to sales education.". . . "Tied right in with our problems." . . ."It has prompted us to change our merchandising plans on Bates Products." Write us for free leaflet descriptive of this film, and an up-to-the-minute story of results. Better yet, arrange to see the picture — either in our local projection rooms or at your general offices. CARAVEL FILMS INCOHPOHATED New York • 730 Fifth Avenue • Tel. Circle 7-6112 Number Seven