Business screen magazine (1939-1940)

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That impressive, descriptive, convincing advertising film you have is potential sales energy — a presentation that will touch the pocket nerve of dealers and consumers. What a wonderful job of selling it's going to do! But just a moment— fiou) is it going to sell? Many a master business film is buried alive, right now. The drama of its action, the power of its clearly spoken word, the clarity of its product display; all this buried alive without ceremony. Business talking pictures are not like wine. They don't improve with age. Vintage films turn to vinegar if you don't watch out. A film is as valuable as the distribution it gets. MODERN TALKING PICTURE SERVICE has 73 pointof-sale distributive units that cover 732 cities in which meet 46,230 established audiences drawn from the middle and upper consumer groups. These are available to the advertiser in the number, quality and kind he stipulates. MODERN TALKING PICTURE SERVICE has facilities for booking suitable advertising films in theaters from coast to coast. MODERN TALKING PICTURE SERVICE has contacts throughout the country for the booking of your advertising message with schools using sound films. These local bases are equipped with every technical device required to give any business film expert presentation, and are operated by men experienced in all the details of management, direction and sales showmanship. Tell us the territory, class, age, sex or special groups you wish to reach, anywhere. We will, WITHOUT OBLIGATION, give you a confidential report prepared for your individual use. NOW is a good time to write us. lUnilERU TALKING PICTURE SERVITE, iM\ 9 ROCKEFELLER PLAZA (An Independent Organization) NEW YORK CITY TRADE-MARK REG. U S PAT OFF [lOl