Business screen magazine (1939-1940)

Record Details:

Title:
Business screen magazine
Date:
1939-1940
Publisher:
[Chicago, Ill. : Business Screen Magazine
Volume:
Business screen magazine
Leaf #:
000199
Language:
English
Collection:
Non-Theatrical Film
Format:
Periodicals
Contributor:
Prelinger Library
Sponsor:
Internet Archive
Coordinator:
Media History Digital Library
Date Added:
July 04, 2024
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PROBLEMS IN SHOWMANSHIP "... o-/ Moe-i . . . fine/ d/ii/t.i . . . an</ Sea/hi^ war. . . . au(/ caMia/7e-i . . . an</ /(hia-i ..." An oil company wishes to screen a story that will present a new sales promotion plan to service station operators ... a transcontinental airline wants a picture to portray the pleasure and security of air travel ... a steamship company needs a film to promote trans-Pacific freight business ... a builder of agricultural machinery asks for a picture to sell and entertain farmers ... a motor car manufacturer wishes to sponsor a picture with a patriotic appeal ... a tire company asks for a film to introduce a new tire for farm tractors ... a storage battery manufacturer finds need for a picture that will show retail outlets how best to sell the product . . . one of the world's largest canners wishes to have a picture covering the history of food preservation ... an electrical appliance manufacturer asks for a production to entertain large groups of housewives, and stimulate sales ... a company specializing in baby foods would build good will among physicians through a picture stressing the need for periodic physical examinations for children. For each of titese. If ildin^u created a soiiml iiuttioii picture, which accomplislieil the desired result to the complete satisfaction of the sponsor. THE TRUE MEASURE OF WHAT \\ E CAN DO IS FOUND IN WHAT WE HAVE DONE Wilding Picture Productions, Inc. Catering to a select clientele who demand distinctive and outstanding Sound Motion Picture Productions for Commercial Application. ICACO • II O L Y W O O Number Six • 1940 [11]