Business screen magazine (1958)

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S[,()lli<j:ht on An Hisloricnl International Medical Film EXHIBIT I>«'l«>j;al4'<< al Worlil >l«Mli4«al A.sKooialion Assonibly .\ll4>nfl .S4«r«'<'nin|u£»i in ll«>niiiark*»« Parlianipnl Housi' A Giant Step toward greater -'^* worldwide acceptance and use of the film medium as a means of extending medical knowledge was taken on August 16-19 at Copenhagen, Denmark. On these days, an International Medical Film Ex Hear Sound Tracks in Three Languages Pictured above is one of typical film audiences viewing medical pictures during ]2tli World Medical Association Congress at Copenhagen in August. At right: a closeup of translators' hootli wiiicli provided Englisli, Spanisli and French interpretations. lelow: World Medical Association officials aplaud Danish Prime Minister's address of welome to Copenliagen. At extreme right is Dr. ouis //. Bauer, Secretary-General of W.M.A. A.M.A. Officials at Exhibit Right: attending the International Medical Film Exhibition were (I. to r.) Dr. Louis Orr, Orlando, Fla., President-Fleet of the Anu^rican Medical Assn.: Dr. (iunnui Gunderson, LaCrosse, Wis., President of the A.M.A. and Dr. F. J. L. Blasingame, Executive Vice-President of tlie Association. Below: Prime Minister Han.sen (2nd front riglii) commends Ralph P. Creer, AM A (2nd from left) on exhibition. At far left is Johnson & Johnson nwd'n al (lircciDr. Dr. Jnhn Henderson. hibition, arranged by Ralph Creer, Director of Motion Pictures and Medical Television of the American Medical Association, was held for delegates to the Twelfth General Assembly of the World Medical Association. Co-sponsor with the AMA and the World Medical Association was Johnson and Johnson International. Based on his experience as organizing director of the first U. S. International Medical Film Exhibition held in New York last year, Mr. Creer selected a series of outstanding medical motion pictures produced by physicians and surgeons from all parts of the world. These highly selected motion pictures, comprising the latest in medical knowledge and techniques from many countries, were shown in Denmark's Parliament House. Denmark's Prime Minister, Hans Christian Hansen, welcomed delegates to the Exhibition and was an honored guest at the screenings. ^' r^ V J tr ..^: Below: eminent Japanese doctors also commend Mr. Creer. At left is Dr. Tomio Ogata of Tokyo: center is Dr. Hiroshi Is/iii. Botli are officials of the Japanese Medical A.ssociation. BUSINESS SCREEN MAGAZINE