The New York Clipper (March 1916)

March 4 THE NEW YORK CLIPPER PICTURE PLAY REPORTS- CALIFORNIA SIGNS ''THE CRAVING. tr produced bv am bric aw fuji co. hvk hbkls. Releated Feb. 28. Mutual Uaaterpieturt. STORY—Melodrama. SCEN Alt IO—average. DIRECTION—Could be better. ACTION—Legs at times. SPTDATIONS—Son ome very good. ATilOSPHBBE—Well Chosen. CONTINUITY—Uneven. SUaPE-VSE—Overdone. DETTAJL—Lacking. COSTUMES—Correct ACTING—Average. PHOTOGRAPHY—Good. CAMERA WORK—Average. LIGHTING—O. IT- EXTERIORS—Right. INTERIORS—The dance baU especially good. BOX OFFICE VALUE—Owing to the theme will draw; REMARKS. The story of a man who ban the craving for liquor his been, and always will be a subject for photoplays. There are situations !n these five reels that will undoubtedly excite the Interest of movie patrons and cause thorn to hold their seats. The fight scenes being particularly effective. The last few reels are padded to some extent, and tile story suffers thereby. A glaring mistake Is apparent by the continuous exhibition of whiskey bottles used by the hero. Much has been left to the imagination in too entire production. * Wa. Russell's work was exceptionally pleasing la a cut not noted for brilliant playing. The cast could sot he Improved. By all mean* book this feature and see them fight to get la. Tbe Paramount Picture Corporation will furnish full particulars. Bern. BROOKLYN'S NEW THEATRE. The largest theatre in BrooUra. N. Y., devoted «zclo«lrely to motion pictures has been erected ha the Flatbosh section, and will open the second week in March. Tbe building occupies a plot with a ninety Coot frontage on Flathnah Avenue, and a depth of one hundred and forty feet an Cortelyou Boad. The seating capacity is about two thousand, of wfclda 1,450 chairs are on the ground floor, and 450 in the balcony. The front of the balcony Is divided Into loge boxes holding six chairs each. The the- atre was planned aad designed by B. T. Short, and Is named the Bialto. Local capital la behind the venture. Fret "EMBERS." • PRODUCED BY AMERICA* FILM CO. FIVB REELS. Released March f. Mutual Matterptoture. STORY—Melodramatic. SCENARIO—Well constructed. DIRECTION—Good on the whole. ACTION—Pleasing; SITUATIONS—GO03. ATMOSPHERE—Fine. CONTINUITY—Unbroken. SUSPENSE—Properly maintained. DETAIL—Right. COSTUMES—Corect • ACTING—Good. PHOTOGRAPHY—Standard. CAMERA WORK—Good. LIGHTING—Excellent. EXTERIORS—Fine. INTERIORS—Artistic. BOX OFFICE VALUE—Should draw big. i REMARKS. An interesting story, which holds the interest. The theme deals with the sacrifice of a woman that she may make her husband nappy, and con- tains abundant food for thought. Herein we see the invalid wife, who Is aware that her husband's love Is waning, deliberately compromise herself that he may divorce her. The subject of their childless existence is touched upon delicately but firmly and the acting carries the story right to the bull's-eye. One can overlook a few useless scenes and lapses In technical direction in this feature because the results attained are worthy of commendation. Arthur Maude, as the husband, gave his usual splendid rhniacierlzatlon to The part, and Con- stance Crawley, as the wife, displayed a fine knowl- edge of dramatic values, playing easily and natur- ally a port which many others would have a ten- dency to exaggerate. . fret t* "POOR LITTLE PEPPINA. 1 PRODUCED BY FAMOUS PIATEES. SEVEN BtBBUk Releated March S. Paramount. STORY—Modem melodrama. American and Ital- ian locale. SCENARIO—Properly constructed. DIRECTION—Fine. ACTI ON—Always Interesting and exciting. SITUATIONS—Dramatl* and full of heart interest. ATMOSPHERE— Realistic. CONTINUITY—Even. SUSPENSE—Holding. DETAIL—Right COSTUMES—Accurate and consistent ACTrNG—First class cast does excellent work. I-nOTOG RAPH Y—Good. CAMERA WORK—Commendable. LIGHTING—Artistic. EXTERIORS—Picturesque. INTERIORS—Convincing. BOX OFFICE VALUE—Last week at the Broad- way Theatre, New York, the management had to call on the police authorities, who. In turn, were compelled to send the reserves to the the- atre, to hold the enormous crowd In check. The crowd literally fought all week to push its way up to the box office and put down their money to see Mary Plckford's first appearance In a seven reel feature. Box office value, one million per cenL strong. SSssaOHES Mary Pickford. the greatest female drawing card In the motion picture business finds ample oppor- tunities to display her histrionic abilities in a con- genial character In ''Poor .Little Pepplna." The vtory is finely acted, and the dramatic value of the picture play Is one of Its strongest assets. PEACOCKL NEVER AGAIN1 SAYS METRO- The Metro Pictures Corporation announces its retirement from participation In future motion pic- ture balls. The company gives aa Its principal reason the fact that several other companies bad refused to participate in the recent affair hell at Madison Square Garden, New York, because Metro was com. peting for publicity honors. In addition tbe company feels that it la doing the fair thing by Its competitors and giving others aa opportunity to win -the delightful glories of those pre-eminently aristocratic affairs. Alexander E. Beytesa, yoathfui bridegroom, vice president and general manager of the Callferaia M. P. Co., Is a speedy worker. Monday morning, in company with tbe missus, he arrived In New York, located at the Rita-Carl- too,' and Informed his wile Oat while she rvas phoning a friend he would step dvwssteira tar a stroll. Leaving the hotel tie dashed forth, purchased a cigar, bought a newspaper, and rigrxd a contract with-Copt. Leslie T. Peacoeke to make an a-depte- tlon of "Kismet," In which Otis Skinner la to make bis screen debnt for the California. Still on the "Ugh" speed. Bcyfucg ordered a fresh round of chocolate sodai, paid the chock, grabbed the captain, soda aad all, jammed Bisa In a taxi, and hiked for the depot. Arriving there he leaned the warrior sgia a con- venient porter, hastened off, secured ticket and ac- commodations for one for San Rafael, Cal., thrust them together with a roll of Mils luto the amased Peacocke's hands, and poshed him aboard the trttta as it was passing out. When last seen the captain was gazing through a Pullman window, holding In one land an empty aada water glass, while la the other was perceived a copy of the speed ordinance. Beyfass bought a fresh cigar, adjusted his "ar- row," and arrived at Ota hotel Just aa his wife finished phoning. IRCE HAS H.B. WARHER. H. B, Warner, who gained considerable fame in tbe title role of "Alias Jimmy Valentine" on the speaking stage, will shortly appear nnder the Trlangle-Ince banner daring the month of Marcb. Mae Marsh, who has not been seen since "Birth of a Nation." will mate her re-appearance In the movies about the same time. "LOVE LIAR" ST HORSLEY. The n e enl l a r sltuatioa In connection with tie production of "The Lore Liar," now la process of pictnrlsatlon at the Horsley studio In Los An- geles, Is the fact that there are only two (sale parts of any importance in the play. Horsley is continually devising new plana for the increased effectiveness of Ma picture plays, and in this connection has engaged Virginia Kir:- ley from the legitimate stage to appear in the lead- ing feminine role at "A Law Vaio iiaaseir." BENEFIT POSTPONED. The benefit at the Strand Theatre, New York, for the motion picture campaign for the actors' Fund of America, announced for Monday. March 8, will not take place en that date owtac to the shortness of time allowed for arranging the program. Announcement of the date set wffi he made later. TRIANGLE'S CHICAGO HOUSE. Beginning about April I, the Triangle wOl-tahe possession of the Lincoln Theatre, Chicago, and occupy It for one year, folio* lag the same policy at present employed at the Knickerbocker Theatre. New York. The Universal Frfta Co. are currently exhibit- ing feature pictures at the Colonial, for a wee kly rental of $2,500. Sen d In some money NO W HI $50 0.000 is oogta TO BE col- lected IN FIFTEEN WEEKS TJN TBE Motion Picture Campaign FOB THI ACTORS 9 FUND SAl [DEL GOLDFISH Cttaimsatat DISTRIBUTORS. EXHIBITORS, MANAGERS, ARTISTS, DESIGNERS ACTORS, ACTRESSES, WRITERS, FXCHANCE FORCES, PRESIDENTS, MANUFACTURERS, CAMERAMEN, BOOKKEEPERS, AUDITORS, ■WATCH MONDAY OOrTCXRJOSO sXOTIOaT FTcrrmx MAY 15th DATS • • • DETAILED AR1TO D MUSMSSTS LAT1 CASHIERS, SHIPPING CIERKS, POSTER DOCTORS, SOLICITORS. DOORMEN, USHERS, MACHINE OFEK- A ORS, ADVERTISING MEN, PROPERTY MEN, ETC., ETC. EVERYON E IN THE FILM INDUSTRY IS REQUESTED T O HELP! Make All Checks and Money Orders Payable to THE MOTH)!! HCTCii CAMPAIGN FOR TBE ACTORS' FBKB J. stuart blackton, Treasurer LOCUST AVENUE, BROOKLYN. NEW YORK