Phonograph Monthly Review, Vol. 1, No. 6 (1927-03)

Page scan 00014 from Phonograph Monthly Review, Vol. 1, No. 6

Record Details:

Title:
Phonograph Monthly Review, Vol. 1, No. 6
Date:
1927-03
Volume:
Phonograph Monthly Review, Vol. 1, No. 6
Leaf #:
00014
Language:
English
Collection:
Recorded Sound
Coordinator:
Media History Digital Library
Date Added:
July 20, 2022
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'Like Life Itself ” The new Viva-tonal Columbia Model 810 (Closed) 7 MODELS 4 SIZES Columbia Phonograph Company, 1819 Broadway, New York PRICES $90 to $300 "Like life itself!" What more can be said of this marvelous new Columbia achieve' ment, the Viva'tonal Columbia Phono' graph? What more, indeed, could be said of any musical creation for reproducing recorded sound? There is no note of voice or instrument too profound, nor are there any too ether' eal, for the new Viva'tonal Columbia to reproduce with a fidelity that defies the ear to detect or the imagination to think a difference between the recorded original and its reproduced counterpart. To the critical music'lover, the Viva'tonal Columbia is a triumph, crowning years of research, experiment, and experience. To the skilled cabinetmaker, the Viva'tonal Columbia is a thing of artistic beauty. To its proud owner, the Viva'tonal Colum' bia is a possession to be displayed and played through the years. Many of the world's famous operatic ar' tists, concert singers, radio stars, and dance orchestras record exclusively for Columbia. You can get them only on Columbia New Process Records, recorded the new way — electrically. These records, "the electric records without scratch," will be a revela' tion to you on any phonograph, but hear them on the new Viva'tonal Columbia. The renditions will be, indeed, "like life itself." J he Viva** tonal Columbia