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The Phonograph Monthly Review 432 CONTENTS FOR SEPTEMBER Photograph on front cover: John McCormack , exclusive Victor Artist. PAGE GENERAL REVIEW 397 Axel B. Johnson MASSENET AND HIS MUSIC ( Continuation ) 400 James Hadley THE MUSICAL LADDER ( Continuation ) 403 Robert Donaldson Rarrell HOW TO MAKE YOUR RECORDS LAST 408 “Betros” CORRESPONDENCE 410 PHONOGRAPHIC ECHOES 414 ANALYTICAL NOTES AND REVIEWS 419 Staff Critics Mart and Exchange RATES: Advertisements will be accepted for this col- umn at the rate of five cents a word with a minimum charge of one dollar. The advertiser’s name and address will be charged for, single letters and single figures will be counted as words; compound words as two words. All advertise- ments must be prepared and be addressed to the Advertis- ing Department, THE PHONOGRAPH MONTHLY RE- VIEW, 47 Hampstead Rd., Jamaica Plain, Boston, Mass Should the advertiser desire his announcement to be ad- dressed to a box number in care of the magazine, ten cents extra for the forwarding of replies must be included. WANTED MARCH, APRIL, MAY 1926 issues of The Phonograph Monthly Review. State condition and price. Box 106E, Phonograph Monthly Review. OLD CYLINDER RECORDS made by Johann Strauss, the composer himself, in the ’Ninties. Or information about such records if they still exist. Box 107H, Phonograph Monthly Review. STOKOWSKI AUTOGRAPHED SET of “La Grande Paque Russe.” Unplayed records only. Give number of set and premium above published price desired. Box 102S, Phonograph Monthly Re- view. FOR SALE SALON PIECES AND OVERTURES— large acoustical library including many waltzes. Write for particulars. Box 101T, Phonograph Monthly Review. SELECTED OPERATIC LIBRARY containing many electrical recordings. Disks by nearly all the great singers—some historically valuable. Write for details. Box 109M Phonograph Monthly Re- view. COLLECTION OF PATHE sapphire-cut records. Many of unusual interest or historic value. Box 110K, Phonograph Monthly Review. September, 1929 1 SUBSCRIPTION ORDER Date THE PHONOGRAPH MONTHLY REVIEW The Phonograph Publishing Co., Inc. 47 Hampstead Rd., Jamaica Plain, Boston, Mass. Enclosed please find check for 54.00 in pay- <noney order ment for The Phonograph Monthly Review for on* year beginning with the issue. Name Street Town Yearly subscription price for Canada and other foreign countries $5.00, postage prepaid BOSTON LINOTTPE PRINT, INC.