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40 THE SHOW WORLD June 29, 1907, c [)ertinent Paragraphs personal Professional BY Warren A.Patrick. . With this issue, THE SHOW WORLD begins its career. It is neither our purpose nor desire to mark the opening of that career by drawing fanciful pen pictures of the future. We simply remind our readers that every career is destined to success or failure, and that while we are mod¬ est in our pretensions, we are strong, very strong, in our confidence of the success of THE SHOW WORLD. We have a promising field, ample financial resources, the benefit of val¬ uable experience, and the support of still more valuable connections to back the indispensable asset of confidence. Our first issue will convince readers that we mean business, and that THE SHOW WORLD, at least, has made its virgin bow under favorable auspices. Scarcely two months have elapsed since the launching of THE SHOW WORLD suggested itself, and it was impossible within that time to arrange so that the broad field embraced in its policy could be covered satisfactorily. But Rome was not built in a day. We only ask that what has been done in this first issue shall be accepted as ari, earnest of what the succeeding numbers will accomplish. The scope of THE SHOW WORLD is world-wide. Its aim is to chronicle events in the entire amusement field. The drama, opera, music, vaudeville, burlesque, minstrelsy, the circus, the summer park, street fair, carnival, coun¬ ty fair, skating rink, Chautauquas, and polite sports will receive comprehen¬ sive treatment in its columns. It will be our special care to make the reading matter and news as inter¬ esting, timely and trustworthy as possible, so that the information offered in every department may possess a real value for readers. Correspondents and other contributors will be required to exercise critical ability, as well as the ability to praise. This policy will serve to make the reading matter of THE SHOW WORLD reliable. THE SHOW WORLD is the first publication of its character ever pub¬ lished in Chicago. There is an undefinable sense of security and success in the mere fact that it has been, born and., will he cradled in the great metrop¬ olis of the West. The very atmosphere, whose every breeze bears the record of great achievements, cannot fail to bring the youngster, now in swaddling clothes, to the lusty vigor of manhood. “Westward the course of Empire takes its way.” Since THE SHOW WORLD project was launched, I have received hundreds of congratulatory letters fromi well wishers and the public generally, for which I hereby extend my heartfelt thanks. These expressions of good will convince me that THE SHOW WORLD will, in time, accomplish the mission, that of presenting all of the news in which show people are interested, to which all its energies will be devoted. I do not promise extraor¬ dinary performances in this regard, but the .people of the show world may rely Hpon this—that their interests will not be neglected in its columns. What I have said repeatedly in the past, I repeat again, so that you may not lose sight of it, and it is this—Chicago is fast becoming the pro¬ ducing center of this country. During the past season many theatrical pro¬ ductions of note won their laurels here and their number will be trebled in the coming season. There is an indefinable something in the atmosphere of Chicago which whets to a keen edge the critical capacity of her people. The show that will withstand the test of popular opinion in Chicago will cut a dash in any city on the globe. Wide-awake managers are conscious of this fact, so that now a Chicago approval of a play or any attraction of prominence is a val¬ uable asset. Meanwhile the number rf theaters in Chicago is on the increase to accommodate the demands of ea:te:n managers who desire the earliest and most competent verdict upon the value of their enterprises. THE SHOW WORLD is desirous of securing correspondents in all parts of the country, and to that end the co-operation of the people of the show world is earnestly solicited. Reliable news pertaining to amusements and the people connected therewith is wanted at all times. , The extraordinary weather which has prevailed throughout the country in the past two months has been a severe blow to the business of amusements in all branches. The summer parks and circuses especially have felt the dire effects of borean blasts when- soft summer zephyrs had been counted upon, and thousands of dollars have been sacrificed. People do-not care to visit parks when the mercury is seeking a hiding place in the bulb, and this necessarily entails loss upon all who are affiliated with the business of out- of-doors amusements. The theaters, .too, have suffered losses by reason of the peculiar meteor¬ ological conditions. In nearly every city the theaters closed their doors at their customary time, but had the managers foreseen prolonged frigidity they might have continued business indefinitely with profit. But the weather, un¬ fortunately, is beyond the control of the average amusement manager, and, as a result, all of us alike suffer inconvenience and financial loss. In this era of official investigation of graft in public office, trusts, dra¬ matic, vaudeville and otherwise, it might he well to inquire into the methods of the weather bureau which has given us such abominable weather in the past three months. Summer parks, fairs, circuses and out-of-door amusements of every class have been the principal sufferers at the hands of the weather man, and a successor, with an eye to the fitness of things, will be heartily welcomed. Chicago films Exchange PIONEERS OF THE FILM RENTING BUSINESS Jl8-122 E. Randolph St., CHICAGO Department A. FIRST CLASS SERVICE GUARANTEED WRITE FOR TERMS. Department B. One Reel of about 1,039 feet, changed weekly = i $7.00 Two changes weekly of about 1,009 feet to each change, 12.00 Three changes weekly of about 1,090 feet to each change, 17.00 Four changes weekly of about 1,000 feet to each change, 21.50 Fivechanges weekly of about 1,000 feet to each change, 25.00 Six changes weekly of about 1,000 feet to each change, 28.00 Seven changes weekly of about l,000feettoeach change, 30.50 Department C. Wholesale Rental Only It will be necessary for those interested in this Proposition to furnish ample Security. Edison Univorsal f complete, $75.00 EDISON EXHIBITION, Complete with Fire Proof Magazines and Take-Up $135.00 EDISON EXHIBITION, Complete without Fire Proof Magazines and Take-Up, $105.00 POWER’S CAMERAGRAPH, Complete with Fire Proof Magazines and Take-Up, $175.00 EXCLUSIVE. AGENTS FOR THE VIASCOPE Vlascope, Complete with all Fire Proof Attachments, ... - $150.00 All Machines Always Ready for Immediate Delivery.