Advertising by motion pictures ([c1916])

Page scan 0008 from Advertising by motion pictures

Record Details:

Title:
Advertising by motion pictures
Date:
[c1916]
Publisher:
Cincinnati : Standard Publishing Company
Volume:
Advertising by motion pictures
Leaf #:
0008
Language:
English
Collection:
Books
Format:
Books
Contributor:
University of California Libraries
Sponsor:
MSN
Coordinator:
Media History Digital Library
Date Added:
July 19, 2022
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Contents PAGE XXIX Pulling Movie-slide Advertising Out of the Rut 173 XXX Maintaining the Interest in Slide Ad- vertising 178 XXXI Individuality in Slide Advertising... 183 XXXIl The Personal Element in Slide Ad- vertising 188 XXXIII Are Your Slides Truthful? 191 XXXIV Obtaining the Best Results From Slide Advertising 194 XXXV Selecting the Theater for Your Ad. Slide 199 XXXVI Handling the Anti-ad. Slide Exhibitor 203 XXXVII Having Your Movie Ad. Slides Shown to the Best Advantage 207 XXXVIII The Ideal Slide Follow-up Medium.. 211 XXXIX Attracting Farmers to Town 215 XL Capitalizing Popular Screen Players in Slide Advertising 217 XLI Attracting Trade with Photoplay Stars 221 XLII Taking Advantage of Errors in Pho- ' toplays 226 XLIII How the Book Dealer Can Take Ad- vantage of the Movie Adaptation Mania 230 XLIV Selling Real Estate by the Film 233 5