Agfa motion picture topics (Apr 1937-June 1940)

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sibilities of the virtually untouched Spanish-American market. But in the long run it seems exceedingly likely that history will repeat itself for the American motion picture industry. If Hollywood will only be smart enough to forget its petty internal squabbles and get down to the business of making pictures, the world market still exists, and with greater possibilities. If greater rewards are possible for successful productions, the creators will certainly share increasingly in those rewards. The heads of the Warner Brothers’ organization have recently taken action in support of this reasoning. They have issued a statement which says in effect that in spite of the war, production will continue unabated; that salaries will not be slashed; and that American films — at least in so far as the Burbank plant is concerned— will avoid all semblance of partizanship or propaganda, so that audiences in any nation able to obtain and pay for the films may see them and find them acceptable. In other words, we might paraphrase the late Arthur Brisbane and say, “Don’t sell American films short!” Wf M. Thackeray is of course vv * best remembered as the author of “Vanity Fair.” But one Christmas, in his spare time, he dashed off a fairy-tale which in addition to the usual pluperfect hero and heroine included a really unique fairy godmother. This potent personage, it appears, grew tired of eternally waving her magic wand and bestowing perpetual good fortune on her godchildren. Instead, she crashed the gate at the birth of a princeling and remarked that the best she could wish him was a little hard luck. This, in due time, he promptly got, and his abilities were so sharpened by adversity that he eventually became a much better rider and man than he could have been otherwise. We've thought of this ungentle fairyseveral times of late when in casual dinner-table conversations with members of the camera profession the discussion has turned to any of several cinematographers. One of them endured a period, several years ago, when no producer in town would have given him a picture, even if he had agreed to work for nothing. Previously, he had been among the “tops” of the town — and folks were beginning to say, “Well, so-and-so has a big reputation, but between you and me, don’t you think he is sort of coasting along on the laurels he earned years ago?” But when at last one producer gave him a chance, after nearly two years of incessant hard luck, that cameraman dug in his toes and proceeded to show the world that he was still worthy of top ranking. He has since won an Academy Award for his cinematographic achievements, and in addition he has deservedly received unusual critical praise for his artistry on other important productions. Today, when you meet him on the set. he is bubbling over with enthusiasm. “I'm giving it everything I have,” he will say. “It's going to be one of the most beautifully photographed pictures ever. I'll show them I'm still as good as I ever was!” Another man, after a moderately successful career, received a had set-hack, and today he is carving out 4