We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
THE AMATEUR PHOTOGRAPHER ADVERTISEMENTS
May 20, 1936
What Film should the Beginner use?
Beginners — it’s easy to get good pictures right from the first ‘dick’; Kodak Film will help you.
Kodak Film is the “experienced” film for the inexperienced snapshotter. The first daylight loading roll film in the world, it started modern popular amateur photography nearly 50 years ago, and continual research and invention in the world’s largest photographic laboratories ever since have maintained it “the First Film in the World.” So be sure to ask always for KODAK FILM.
Kodak Film is made in 4 special grades to satisfy all the widely different kinds of picture needs. Here are very brief descriptions ; you can get a booklet from your Kodak Dealer explaining in detail how and why each does its own particular job best of all.
REGULAR Kodak Film is supremely reliable for simple, sunny-day snaps and for “Time” exposures in any weather.
Kodak “VERICHROME” Film— the faster double-coated film — gives better pictures in any weather, and has enormous latitude to deal with exposure errors. Particularly recommended for beginners.
Kodak “PANATOMIC" Film is one of the
more advanced types of film called “panchro¬ matic” ; it gives the most truthful and realistic rendering in black-and-white of all the colours in a subject. It also has a superfine grain which enables it to give enlargements of extraordinary fine quality.
Kodak SUPER SENSITIVE PANCHRO¬ MATIC Fil m, the film of lightning speed, is the one to use for quick-action shots (pictures of athletics, etc.), and for all photography by artificial light.
Kodak Film makes the picture
PLEASE MENTION “ THE AMATEUR PHOTOGRAPHER ” WHEN CORRESPONDING WITH ADVERTISERS.