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Eighteen
AMERICAN CI NEMATOGRAPHER
October, 1926
GOERZ
Negative Raw Stock
par speed
#
— more definition — no grain — also in special daylight loading spools for BELL & HOWELL "EYEMO" GAMERAS and other cameras using 100-foot spools.
Sole Distributors: ; .
Fish-Schurman Corporation
45 West 45th St., New York 1050 Cahuenga Avenue, Hollywood, Calif.
IN CANADA:
John A. Chantler & Co.
200 Bay Street, Toronto, Ont.
Presentation Suffers from
Bad Projection for "Ben Hur"
By H. Lyman Broening, A. S. C.
PARIS
RENE
BERLIN
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GUISSART
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BRUSSELS
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BUDAPEST
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Atmospheric Shots in Any
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Part of Europe
GENEVA
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Taken according to
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your own instructions in an artistic
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manner to match the
photography of your
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production.
ATHENS
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OFFICIAL CORRESPONDENT IN
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EUROPE FOR
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American Society of
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Frank 1). Williams
JERUSALEM
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ETC
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1 1 8 A venue cles Champs-Elysees PARIS
to
LONDON
Cable Address:
ETC.
LOUVERANDE PARIS
After many months of anxious waiting, "Ben Hur" finally made its appearance at the Biltmore Theatre. For weeks before its completion we all wondered where this spectacle would be booked. Grauman's Egyptian was the logical supposition, with the result that, after some differences, it found its way into the Biltmore, Los Angeles.
The Biltmore Theatre, while a very modern and attractive "playhouse," should remain just that, or make some effort at better picture presentation. Certainly a picture of the collosal magnitude of "Ben Hur" is worthy of far better treatment in bringing it before the audiences of the film capital. Disregarding all other shortcomings, the matter of projection has been horribly mis-carried and reminds one of the early days along Fourteenth Street in New York. The very idea of placing the projectors in the second balcony of a shallow theatre is unforgivable and its evils have long since been discussed.
In the instance of "Ben Hur" the characters have acquired an out-of-proportion and distorted effect, which is quite unfavorable, to say nothing of the beautiful and massive sets, also sadly on the bias. The elongated heads and necks of our screen favorites is indeed horrible to behold.
To the average patron or fan, this glaring defect may not be so obvious, due to the absorbing qualities of "Ben Hur" as a picture. Nevertheless, such methods in this day and age are all wrong and whoever is responsible for this condition of affairs should take observance of the presentations of D. W. Griffith or Lyman H. Howe. These gentlemen, from the very beginning, have taken cognizance of the importance of proper projection and placed their booths upon the main floor, disregarding the few chairs thus eliminated. Regularly constructed moving picture theatres have taken this into consideration and placed their machines accordingly.
Nothing injures a picture more than distorted angles of projection. When the aperture of one by three-quarters proportion becomes very nearly a square upon the screen, the result is quite obviously unsatisfactory, to say nothing of the optical difficulties involved in attempting to reach a correct focus. A part of
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