American cinematographer (Jan-Dec 1941)

Record Details:

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i/i "Oil ili KO J"* 1 0^ 3 JUST two film cartons. But what a world of picture pleasure they represent. Movies and stills — in full color — that's the photographic program of more and more and more picture makers these days. Movies to keep the story going. Stills to stress the highlights. All in color . . . in Kodachrome ... in sparkling screen pictures. Here's a list of the equipment you need: a movie camera and projector — 8-mm. or 16-mm. A 35-mm. or Bantam still camera and a Kodaslide projector. That's all. You probably have a good part of it already — and the rest need not cost you much. For many good cameras — not expensive ones, mind you — take wonderful color pictures. All good projectors — and again the cost can be markedly low — show sparkling screen pictures. The film's the thing! Kodachrome Film. Expose it as easily as you do black and white, "snaps" or movies. Send it off to an Eastman processing station where it's finished without extra charge* and returned postpaid. Show it in your living room . . . EASTMAN KODAK COMPANY with color movies carrying the thread of your story . . . and color stills accenting the high spots. Both on the same screen. Each augmenting the other. Picture partners. The two free booklets below tell the full story, show the equipment. Your dealer has them for you, has the equipment and the color pictures to show you, too. *ALL still Kodachrome 828 and 135, when exposed in 28-mm. by 40-mm. and 24-mm. by 36-mm. picture sizes, respectively, is returned in the form of individual Kodaslides ready for projection, unless otherwise specified by the customer. ROCHESTER, N. Y.