Billboard advertising (Apr 1895)

Billboard ^dvertisita - _S The Rochester Bill Posting Co., THE ERIE BILL POSTING CO. ED. A. 5TAHLBRODT, Manager. Bill Posters. Distributers and General Advertisers, NEW YORK Favorable opinions written up in the April number of Art in Advertising. A number of line repro- duction! of their billboards are also ex- hibited. Billboard display advertising is the coming fad. James A. Curran, Denver. Col.—Vie will guarantee you first-class service on the billboards in the City of Denver, Col., for all .work contracted by yon for ns, and Mr. L. N. Scott, St Panl. M visitor to New York during tl March nth. recommend it too "highly. The three- sheet posters you sent us for Scribner's Mr. Robert Gunning, St. Louis. Ho< has been sojourning, in Hew York for several weeks. His opinion of the New York Office will stand reproducing on called Printers' Ink, which sets itself np as authority in such matters, recently published an article on posters, in which it gravely informed its readers that poster printing in America is yet in a crnde state of development. This ton. in spite of the fact that American achievements in this direction have eacited the wonder and admiration of the whole world. The billboards in England, Prance, Germany tnercia] posters executed in the United n the billboards to have had a good influence among other concerns, and is sure to bring business. We advise other bill posters to follow our example as much as possible, and give the advcr< tiser the benefit of all the time that they can. We are receiving plenty of work. in the States. They have t financial outlay in the matter of adver- tising novelties, stereopticans and prive- leges. This concern has long controlled the advertising programs of the leading circuses and traveling organizations in the Spanish-American countries and the United States, and inspired by the great success they have achieved in this field, * by the a, Eisner & Mendelson Co , "Johann HoTs Malt Extract," New York City, have posted a number of the larger cities through the New York Office, arid reel well satisfied with the service rendered. Charles A. Harnois, Missoula, Mont- ana—1 congratulate yon, and oar As- sociation upon your receiving the posi- tion of representative, of the Associated Bill Fosters' Association, of the United States tnd Canada, and for the earn- est endeavors maintained for the pro- motion of hilt posting, and trust that the members will ever follow the trail von have so well blared for them. You well D. Brack & Co., "Mephisto Cigars " have billed the larger cities of the Pacific Coast and several eastern cities through the New York Oflice. And the reform work goes merrily on. theatrical companies are continually bid- dingfortheresident managers' favor with the legend, "American Printing used by this company," prominently displayed in their advertisements and on their tetter heads. The same article deplores the fact that we nave no designers in this line in America worthy of the name. Wbatof "Jo" Junk, Frank Motrin, Will Bradly and Edward Pen field, may we ask, and Rima- noeiy, Snyder, Seynard. Maertz, Willard, muter, Band] ow, BridweU, and Holquist? And then there are William Ottman *AL" Foster, Henry Miller, Ira and Asa Cas- sidy, C, F. Miller, Daniel Smith, Hugo Ziegfeld, Joseph Baker. Thomas Tully, Ferdinand Wagner, Edward Potthast, W. have engaged a large corps of first-class bill poaaeraan- * staff by the a competent sol vertising experts. The enthusiasm with which the n bers the Association take hold of all work coming through the New 1 Office, and the faithful service rend on all that class of work is beginnin. is no doubt but what all connected in the enterprise will hav in the latest move National Headquarters at New York field will-find reel their way carefully for a couple of years yet, before they will be capable of executing really meritorious posters," as Printers'Ink i progressive and enterprising The firm Seabury & Johnson, New York City, manufacturers of Benson's Porous Piasters, was the first firm tocon- tract with the Bill Posters' Association directly through the New York Office. Their contract with Mr. Stshlbrodt cov- ered the distribution of four hundred and fifty thousand pieces of distributing mat- ter for New York City, and over seven hundred and fifty thousand pieces divided among thirty or the cities or the country; making a total of over one million pieces of matter. Mr. Stahlbrodt has kept a large force of men b#sy distributing New York City for the past three weeks upon this job, hiring his own men and super- intending the job personally. The firms' agents have made favorable reports from all the cities where this work was done, and Seabury & Johnson feel well repaid for having had the bill posters to distrib- ute their pamphlets, instead of doing it themselves as they have been want to do previously. It is this kind of work by the bill posters that creates confidence among the ndvertiiers,and wherever fol- lowed out brings its proper returns. No doubt Seabury & Johnson will hereafter The firm ofO. J. Gude Co, is making a "feeble" attempt to coerce bill posters in various parts of the country to accept Adams' Tutti-Fraitti Chewing Gum pos- Dramatic News Victor Janny, of Marshall, Ills., furnish- es reference, where required. His service is pro-npt and efficient. Harry C Erniek, is one of themosten- tcrprising members of the craft. He controls all the board i in Fort Scott, Kansas and manages Davidson Opera scale. We are informed that they meet with but alight success, as the bill pos- ters* all over the country begin to realize e cents per sbee:. Work contracted through the New cepted at less than the regular three :t paper I A. Van Bnren & Co., the bill posters of New York City, have been ext.n.ively Distributing matter is olten shame- fully was'.ed liy managers of opera houses in small towns. In fact they are so dere- lict in Ibis respect, that many companies may be properly put out. TUB BEST WAY I l,500,OOOPeople VIEWING HORNING. NOON HND NIGHT rgg Seven Days a Week MILES OF Advertising Space In (he "City of Homes." THE CIRCULHT10N OF THE American Bill Posting Co.i of Phila. IS THE POPULATION OF THAT CITY 21 TIMES OVER. „5S2SST5T r i ..