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38 BILLBOARD ADVERTISING HAS THE LARGEST CIRCULATION AMONG THE MANUFACTURERS. I lilil l-illlilil the new yoi^i\ I I I I I I I I I Dramatic IReujs The Leading American Amusement Newspaper. Published every Tuesday in the Year at 1364 Broadway, New York. Its Circulation extends to all parts of the World. It has regular Correspondents in every City and Town. it , s pre-eminently The Organ of the Circus Business in the United States. And has a wicfer circulation in that branch of the profession THAN ALL OTHER AMUSEMENT PAPERS IN AMERICA COMBINED. All Artists must use THE DRAMATIC NEWS to reach all the Managers in the World. All Managers must use THE DRAMATIC NEWS to reach all the Artists in the World. It is the only one paper in the world that reaches everybody in the business- For Advertising and Subscription Rates address III THE DRH7VrATIC M 1364 Broadway, New York. iAZS. iiii Everybody Vote. Which Advertisement in this issue of Billboard Advertising is the best? BHXBOARD Advertising wants an ex- pression of opinion froni each and every one of its 20,000 readers. It wants to know which advertisement in this issue they regard as the best. Fill out this coupon The Best Advertisement fin the Christmas Number of Billboard 1 Advertising is that of .City —I _„ State.. and mail it, in a sealed envelope, addressed to the Voting Contest Editor, Billboard Advertising, CnrcrisrarATi, O. The first one hundred persons sending us a vote will receive a year's subscription free of charge. The object of this voting contest is to decide whom are entitled to the foUowing prizes, viz: 1st. The person or firm whose advertise- ment receives the largest number of votes will be presented with a handsome gold medal, suitably inscribed, and'we will run the advertisement or any other advertisement occupying the same amount of space, twelve months free of charge. 2nd. The person or firm whose adver- tisement receives the second largest number of votes will be presented with a silver medal, appropriately inscribed, and the amount of space occupied by his advertisement nine months free of charge. 3«*d. The third advertisement will entitle its sender to fifteen dollars in gold and the amount of space it occupies for six months. 4th. _ The fourth best advertisement will entitle its sender to ten dollars in gold and the amount of space occupied for four months.. , 5th. The fifth best advertisement will entitle its sender to five dollars in gold and the amount of space occupied for three months. 6th. The advertisement ranking sixth in the contest will entitle its sender to the same amount of space for two months free of charge. We will also pay liberally for a few articles of a critical nature dealing with the comparative worth of the various advertisements in this issne. The Latest Advertising Novelty. \ Send Two Cent Stamp for Sample. : Aladdin's Magic Pocket Book. 1 The best and cheapest novelty out Can ; be used to advertise any business. A fine : Souvenir for the Holidays. We are head-: quarters for all the Latest Novelties, Cal- • endars, Thermometers, Small ChromoS Cards, Puzzles, etc., etc. s The Advertising Novelty Co. 1 32-34-36 E. 3rd St., IINCINNATI, 0.: II....... „ , IIIHIHMMi Theo. Osterman, Manager, and Distributor of all kinds of Distributing. AH work promptly done. References upon application. Theo. Osterman, Belleville, Ills. Date Book? You want one. Can't get along without it. Fits in Vest Pocket. Seasons 1895, 1896, 1897. Cloth Bound, - 14c. ) Send Leather Bound, 22e. J" Stamps. Posters? We have designs appropriate for any business. Write for Samples. "We print anything, from a Dodger to a 32-sheet Stand. Hennegan&Co.c^Sa $10 A f^ A Y —Wew Jsh to em ploy a few bright r»- i_™, *««» a little enterprise to sell Climax Dish Washers, SIO » Day for the right par- ties. One agent cleared $20 every day for six months. Permanent position in town, rity or country. A good chance. Address, CLIMAX MFG. CO., COLUMBUS O . ROLEY,atPana,HIs. Distributes, and owns ali Bill Boards in the city, (500 Lineal Feet) 7,000 pop. Good locations; sizes-from a 24-sheet to 100. Ac. per sheet, 30 days. Director I. S.B.P.P.A., Manager New Grand Opera House. Sec'y, Pana Fair'Association. Tohest the value of this Space, we will print inn nnn Hand Bi,|s > 6 *9 inches, for cor IUUjUUU Cards, 2#x4 inches, for $Z3 1000 each of Cards, Bill and Note Heads, Dodgers and Envelopes, for a 5 t bill. RAWLINGS, (Prints Anything.) 2931 State Street, CHICAGO. Send this "ad" and check with order. BILLBOARD ADVERTISING is the Official Organ of the MINNESOTA Bill Posters' Association. 39 m mm wm s^s m wmm mr-i "t* Ss 1++4 -%>&■ r %f f^K^^-^S^-'' T H E (UGude Co ADVERTISING **** 0\ur Customers spert let*s than 4-% of their entire appropriations in Bill- Posting . It increased to over 12% more than S200.OOO yj it will further increase if i A theBill-Posters recorfnize that- service and service only will brin|£ that-orcfanizatiori is effective onl^ conserves the interest of the advertiser as well as the Bill-Poster. [DESIGN BY COURTESY OF JAMES PY1£ & SOKS— PEARLINE. J "t'l Hi stick this up anyway It's for the good of the Cause." %^i^im(33i33iB3(g3imimrm(m(mim(G®imimim(&@®(^@®(m l 4 r«y^«y^»yA?«y^«y^»y^»y^»y^»y^»y*v»y*v 0V»V...VT