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A Monthly Resume Of All That Is New, Bright And InhrestngOnThe Boards Vol. V., No. 4 . CINCINNATI, APRIL i, 1896. "The Premium List. The premium list is absolutely no sary for the success of the fail home, yet it is rarely even half done. The fair managers generally recognizing that they must have a printed list of pre- out the privilege le scope of the exhibitions, and made a of the older to the attractions for each day, and t ■h lowing each day's programme was t by advertising. The list for thaj particular day. There wi Ir premium list is a country job, not but that; do a good job of printing, but they rarely do make up an effective premium list. quickly placed, and startled the fanners of Boone, Campbell and Kenton counties of Kentucky. The bills were striking and advantageously posted. One farmer said it was "advertised like a circus," and yet it would surprise some of our circus people if they knew the amount of paper used. It was not so much the amount of paper as it was the careful way in which Hud that the thousand, and that in their distribution. In the ties are situated the cities of Ludlow. — gton, Newport, Bellesue and Day- When it is considered the Association Only a small percentage of this was only organized thirty-five days previ- us, and all the arrangements completed nl advertising done in that five weeks, .e showing made beats all records. Of any line, is an honor which they seek. Let the premium be of sufficient value to reimburse them for the labor and expense of making the " with that. Let . To do that, a printed premium list should be sent to all. A systematic distribution can be made by using the polling lists, or better still the assessor's lists..-' I used both, copying names into a book alphabetically arranged, and catch- ing the non-voter from the assessor's list. I have that list now for use next year, but le check it all Summer and already well-known to ttie residents, I published a brief four- pag* programme of the Northern paid for the printing of it and its distribu- tion. Every advertiser was satisfied, and one merchant who insisted on having a number of copies to distribute among his patrons, returned them with the ment that his customers all had copies. The make-up of the premium list was page n this way you react every" your premium list, and inter- est them all The bills will be a consran: reminder of the date and place, bnt the premium lists properly printed and dis- tributed will bring you the greatest returns, though both are necessary and inseparable John l VhKIK ARTHUR BABBITT. member of the Fifty-strand Congfe**, and f, ten years waa secretary ol the society ol whic h Arthur* SBJit sWssUU' atSMI irregularly. Enduring from Heleil collect Academy >D TS90, Beafterwarusst^i^waUhejvLwn^ h° htfeatttatalamC**. ™ His erect ■■■ been an acti-e one. He bis > to draw rrom, but simple but uniform. Eveiy s of the tinie^ the skepticism was advertising. One page i