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ADVERTISING ### Vol. V., No. 5. . NOW IS THE TIME. Commercial advertisers should be mind that the season is now almost ADVOCATING MODERN METHODS OF ADVERTISING. = CINCINNATI, MAY 1, 1896. and so conventional in design, as to be of Daniels, could devise ways of MSVEJ It is a shibboleth rather Slve action J something tl k] by custom J» day of Slay practically >n throughout the entire country. Valuable locations, con- trolled by the theatres, may then be iad in abundance. These locations are almost invariably the best of their hind, ample proof of which is found by a fair test of their power. Then, too, there is another condition which favors the commercial advertise! at this season of the year, namely, the very at The only untoward influence is felt in the half-down big circuses which go fly- ing here and there as sudden in their erratic in their paths as c< before the week is out, and let June see it in the hands of the bill poster. THE CAMPAIGN BANNER. : It allows opportunities to the politicians as welt as One opportunity that is open clever political club, is to do T. R. DAYVLEY. be with a good assortment of paper bright political from up-to-date lithographers nent and not grow hoarse, live disp'ay ad- We all know how much the colored The poster for '96. cartoons of the comic weeklies accomplish, and when we stop to think that these a the voter from bis could be more but yet not to be compared in power with tellingly brought into use than the bill - town rightly posted as it should and board? It would outdo the word pictures . More care should be used in st before. If you discontinue advertising ei goods when people buy freely, but it Is m five per cent, of the paper listed, in addi- tion, for the renewing. A shrewd adver- tiser, in placing an order " i, will order four