The billboard (Jan-June 1896)

H BILLBOARD ADVERTISING. January, 1896. fANUARY, 1896. BILLBOARD ADVERTISING. 1898. THE DONALDSON GUIDE 9i BflOaii Hw to praeen of eoapflatioii. PUT AN AD IN ^nn emlnaee evetr toim of orar fonr hoisdred ■ml flfty tnlMWf nt» in the TTnited States and Canada, wit]i> full and complete description if eadi. R ihrw tke popaiatioo oT the town. It pvn the pepalatioii of the couiriy. tt fhrw the name of the bill poster. It |ivc» his clreet wMress. It #VM the name of the distributer. fi ttpves bis street address. '* It gives tbe laae of the opera house. it gives the iKUie of the local manager. It gives the aanes of the halls. it gives the sames of their managers. It gives the nanes of the newspapers. it gives the aanes of the editors^ ' It gives the date of puMieatlon. it gives the nanesofthedranatiedritics R gives the names of the .dranatic cor- respondents. H gives the name of a good attorney. It will Iw a mntinnl of useful infdnna- tioa for advertisers, bowmen, and the- atrical managers and agents. The book will consist of over four hundred pages, juoji, handsomely bound in dom and gilt. In addition to the Directory the _ _ book will embrace the complete GET code of the Donaldson Cipher, VflilR the showman'sencyclopediaand lUlin .Uje Ihtemational Professional NAME Roister. The whole work will ,- III . becarefnllyieTised and brought .a '" - tip to date, andwitt be the most complete and ezhaustivegiiide ever issued. The comtrilation is a work of prodigious labor and great expense, winch is not wholly ~ warranted by the sale which the book: enjoys, consequent^, the pnblisher&dia fuUy justified in cnlltnig iW>n bilt postersi, distri- buters and show printers ,to pat- ronize the advertising cclnmns, and render all nec^saiy aid in furnishing data, information, etc Blanks-are provided for this purpose by the jpnbli^er and can be had ^upon application. '" It Is to the inteint of every bill poster and dis- tributer to have his town properly lepre^enteJ and described. I^the advertiser know iis re- aoarces and the number of people he can reacli. I.et the ahowmanknow the dTcus license and whether their Is a desiiable lot. Ten the theat- rical manager what kind of theatxea^ ppeia Iwoses, or haUs yon have. It will briiig you buslnests. Because it will be consulted,almost daily by the advertisers, abowmea and theatrical managers of the coantry. If yoor town.or city has increased'mndi in population since the census of 1890, put man adveitisementimmediatelyfollarwuijf the description of it^ stating tbe present popnlsdicMi, together with such omer ad- vantages as it may possess. The advertis- ing rates are very reasonable. _ Twenty' ^ five cents pa:_agate line for a ADS year's advertiang is in £eu± ex- ADC . . ceedinglylow. At this rate a ^iJE space of half inch an^^ col- CHEAP iiam comes to ^.75, or an inchto|3.sa RBBCBMBSR, that the DONALDSON GUIDE wQl h^iceforth be published large- ly m the interests of biH posters, distribn^ -ters and aivertisers. Heretofore it has been given orver. almost entirely to mana- geis of-opera booses and showmen, but nom now on this wiU t>e diasged. Give ityoor en^Hsentoit. -Talk it ti^. £nlist. the interest of yonr local managers. In fac^ aid it in. any manner yon can. . It^s agood thing, andif accorded the stimiort it deserves WiH be a big thing for aU parties interested. The price of-^e Donaldson Guide is S3X» each, and it is worth many times its cost to those who neeJ it. To sjeiaons, h owev e r, who have not yet hadaa opportmiibr of examining the wbric, 01 asrents -who desire to canvas for snbscriptidns or advertisements, a oopy of the cnrrenl edition, of which a feV are $till on band, will be sent upon receipt of Sr.ao. iLddress all communications or inqniiies to tbe pnUil&er. , W. H. Donaldson, Cincinnati', Oiiio. SEND FOR BLANKS Mauberret:^ prinliiiii; House, iiiuLl^ 1 — , ■ ; " ,, -^V' ..''rnr, ■■: , ^ ■■ ..:^^..-■ THE FINEST. all .sizfe i all stvles. THE FINEST Prices THE- LOWE £>T. Branches. •I-.n<j:raviii<>'- ■ • .^26 to 532 P6\ dras 5treet, NKW ORUL I WRITE ^DS THAT SpXiV^LE with DFyCINAlilTy ^ND fllNG WITI+' convincihg common sense Let me mail Vou >lN ounce of evidence. JED SGARBORO. 48 ARBUGKLB Et&'G .^^ffOKLYrt,^^ ROOSEN Ink Works, aUNUFACTURERS OF PIRINTINGamd LITHOGRAPHING Inks AHD DRY COLORS. 66—68 JOHN STREET, BROOKLYN, N. Y. my Sideboarl I will write three of my 50c ads as a trial for any Furniture dealer for $1. Money back if they don't suit Among all my clients I never had to refund once. I may discontinue this offer after Feb. 1. e. 3. BarlMt, R9te, IL V. tPritcrof Bm^mm HtfrntbcatM*. No Cats IN Leadville. The air is too rare for them. There are times and places for all thins*. No good ads are written in the atmosphere of a bust- UnKofiScetorby the hustling hnsiness man. Leave ads to the man who is prepared for them, and "Concentrated at that work. Ads are |i each from thiso£Bce. and letters in answer to enquiries are gratis and prompt. R. L. CURRAN, Room 1517, ISO Nassau 8L, New York. 4^If yon want good sketches for car signs, ads, drcnbirg, etc., apply here. ■tiaaaai»»atiai«as»i»HH»sssB«tMt«ssiaasS No Office Compile WUkimtlt. \ Business It saves money by discovering die best way of doing things in the office. It treats particularlyHipon ACCOUNTING, OFFICE XOO" TINE, BUSINESS MANAGE- MENT and ADVERTISING, and incideniaUyupOH FINANCE, MANUFACTURE, TRANS- PORTATION, COMMERCE and ECONOMICS. The stated departments of the paper include Office Mail BA6,beiiig letters from practical men on office and bnsi- n^s topics; Officb Rbcobd, con- taining illustrated.descriptions of new devices; Business I<iTSRATnR9, ^ reviews of new books; Art and Prac- tice OF AovEKTiKlNG.presenting stnd» ies in successful publicity; INSIITDTSS AND Associations, recording the transactions of the organizations among office men; and BUSINESS Law, pre- senting articles on law topics of spe> cial importance to bunness managers. The supplement, Practicai. Ac- counting, contains carefully prepared articles on accounting methods, .in- cluding descriptions in detail of the accounting practiced in leading estab- lishments. Monthly, 40 pages, illustrated, in- cluding supplement, j^ a year. Sample copies (mentioningthisadvertisementy free. KIHREDGE COMPANY, Publislisrs 13 Astor Place, NEW YORK. We Bmploy Youns ACME CYCLB COflPANV. BUCHART, IND. Ft. WoKTS, Tbz., Oct. 10,189s. AcmeCi'-'eO>.,ElkkartiIml. Dear Snui:—My Acme Ught Roadster arrived yesterday morning and not only myaelfi tnit everyone that has seen it ptononnceS it a strictly finMlass wheel and a beanty. I am very wul pleased with the same, and will do all I can to get a grcat'many more tobny your wbeeL Toan truly, an. cBBATaAM. Ai.i.tAHcs, Ohio, Oct. 13, tSjg. Acme Cycle Co., Elkhart, Ind. Dbax Sn^:—Having given my wheel « good trial, am' ready to say I am exoeedlngly well pleased and thank yon very Undly for tBc faior and privilege yon nave given me. I showed the wheel to one of our prominent Ucgrde agents, who did his best to idl me a wheel, and he lald after talcing a short ride on it that it ^rt* a fine wheel: and I know if the material is as good as the finish I will never regret my bargain. Yourstruly, SBTB BARTON. WE HAYE NO AGENTS bat ship fnmi our Cwiaiy ■* ^^ —.— Bbip any. whsrs fbr •xamlBsUoB: paf IM(bt both wi^ tf not MU» Hawi«M. IbMllBtM >-t»M«SS. m.%.Jtmm,tith SURE, That it's the best town in the St»te. SURE, That the people have money to spend. SURE, That every sheet of paper von send to RAMSEY &CO.wiU be posted in eood ZocatioiiN. on good boards, with good ' paste, and not too many in a place. SURE. That-it will not be covered with other paper until time is up.J- ig SURE, That if you'don't pay the \, price you don't post > .SURE. That if you do pay the price you get more for your money than you expected. E- Bii |)o|rbR5^ iliSTRIliDTOR^ oil '.umI^^ AnvbK I isi nie^. •-'"5 •■■■ ^\ AllT ^BULIftlNS UNEXCi 30 AFOOT. lMONTI EMAIN. NEHDOOITO PCKSrOfTttt ONE OFOVR'dOB^ The Price: 7 Cepts 30Da^8. G. RUNEIY & SON Wy^UKeCKN. ILLINOIS. ■■^'cSfe", ^Zi^V"-- «■•■■--1 »!■ ■eH^',(:,-\'k. . A '%S« J ' BSO&UMMeAvtBn ^ —.•IL'-aa .Jti.^Rk -:>st'- JF I ■. >SB -r . ^^BPIMi • . SSami^t^ III Circuit. 18 Towns.—Population, 36.000. 36.000 Square Feet Billboards. 5,000 Stoek Letters always on hand. -VirJEi TTSE TrSB POXTA.XjX?SOXT O'-crnoB; / X