The billboard (Aug 1897)

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THE BILLBOARD National Advertisers estimate the value of a newspaper by the amount of local advertising it carries, rightly inferring that local merchants know the paper which brings them the best returns. Nothing goes further in impressing them with the value of the billboards than to see them well covered with local work. MORAL: To get the patronage of the National advertiser begin at home. Interest your local merchants. Donaldson Posters will do It. You only need to show them to affect a sale. Try - it and grow rich. Samples free to bill posters. Address, The Donaldson Lilho. Co. CINCINNATI. Magnetic Hammers. Just the thing tot Card Tickers, Bill Posters'Paste Brushes. DONALDSON LITHO CO. Sole Aeenls, MM Men tcmPAnMMtM. MtKMorcn.*. Sineh, $175 tt 9 inch, 3Jo—c h . n* DaiiMsii LMn. 0«., OiKriMili. Mad. ExprMaljr Por ' Traveling Advertising Agents. HANDY, DURABLE, SraONB, RieiD. PMWt IMUlMm. ■ -tUi lOXMiiaetiei, - tl.TS Litho. Co. eiNeiNNHTI.